Optimizing Messaging to Reduce Red Meat Consumption

Red meat production has a range of negative environmental impacts. We sought to characterize the motivations, environmental attitudes and demographics of red meat-eaters, and examine the effect of message framing in reducing future meat consumption. Canadian adult meat-eaters (593) completed a survey and were randomly assigned to one of six message treatments that presented information on the environmental impacts of meat production using frames representing social norms and/or place identity constructs. Taste and quality were the most important motivators for eating meat, while moral/ethical factors were the least. Forty-nine percent of respondents indicated they would reduce red meat intake after exposure to an information only message, while the social norms frame was more effective than others (χ2). Awareness of the environmental effects increased significantly after messaging for all 13 impacts. These findings should assist communicators with designing more effective messaging aimed at encouraging pro-environmental behaviours associated with meat consumption.     

Three Dimensions of Social Media Messaging Success by Environmental NGOs

Studies show that NGOs persist in using social media to impart unidirectional messages rather than taking advantage of the participatory nature of networked media. Fear of a loss of message control may be at the heart of NGOs’ desire to keep social media messages on track. The current study examines the success of an environmental NGO in keeping its social media messages under control using quantitative content analysis of an NGO-promoted hashtag, #climatemarch, during a United Nations conference on climate change in 2015. Three dimensions of social media message success – volume, topic/valence, and participants – are proposed.     

环境NGO在推进可持续发展中的作用——对日本环境NGO的案例分析

文章主要通过对环境NGO的案例考察分析 ,介绍日本NGO的运作方式和成功经验 ,并对我国NGO发展进行若干思考     

“You Can't Run Your SUV on Cute. Let's Go!”: Internet Memes as Delegitimizing Discourse

In an effort to explore the role of new media technologies in environmental protest rhetoric, this paper examines Greenpeace's Let's Go! Arctic campaign, which opposed Shell's Arctic oil-drilling plans. The campaign produced a body of Internet memes designed to look like Shell's own corporate advertising. Moreover, the viral campaign used various rhetorical techniques that challenged Shell's goals and identity. Greenpeace-generated and user-generated memes cleverly use irony, corporate voice and humor to delegitimize Shell's Arctic efforts. The memes offered messages that mocked corporate practices and corporate messaging while also providing direct protest messages and accessible humor that invited identification against Shell. Thus, the memes collectively encouraged identification with Greenpeace's antidrilling, pro-environment discourse.     

Beasts,Burgers, and Hummers: Meat and the Crisis of Masculinity in Contemporary Television Advertisements

This paper examines three recent television advertisements that symbolically link meat not only with masculinity, but specifically with the “crisis in masculinity.” Using an ecofeminist lens, I engage in an intersectional analysis of these advertisements to demonstrate how they articulate the eating of meat with primitive masculinities as a response to perceived threats to hegemonic masculinity. These advertisements demonstrate that scholars interested in the status of masculinity must pay attention to the “threats” to masculinity posed by environmental and animal rights movements, and that scholars interested in environmental movements must pay attention to the role of masculinity in resisting moves toward sustainability. This analysis demonstrates the utility of ecofeminism in understanding the relationship between hegemonic masculinity and environmentalism while also pointing to the need for ecofeminism to continue to explore the implications of intersectionality for ecofeminist theory and criticism.     

Evaluating Consumer Understanding of the Swedish Meat Guide—A Multi-layered Environmental Information Tool Communicating Trade-offs When Choosing Food

To facilitate the choice of more sustainable animal-based products in the diet, a Swedish meat guide providing complex, multi-layered environmental information to non-experts has been developed. This study evaluated reception of this guide by consumers. In five focus groups, participants (“interested consumers”) carried out a joint environmental and animal welfare ranking assignment to test understanding and use of the guide. The type and detail of indicators (e.g. carbon footprint) in the meat guide suited the audience. The guide stimulated discussion on ethical issues and quality aspects of meat, revealed perceived obstacles to reducing meat consumption and provided an understanding that any food product chosen comes with trade-offs.     

Corporate Environmental Responsibility and Global Online Cross-sector Alliance Network: A Cross-national Study

With the rise of global environmental issues and the emerging trend of corporate social responsibility (CSR) and corporation–non-governmental organization (NGO) alliances, organizations are developing collaborative alliances across sectors and nations to address environment problems. An international perspective is needed to explain the global structure of cross-sector alliance networks and the divergence or similarity of CSR communication across nations. This exploratory study draws insights from the national business systems (NBS) approach and applies social network analysis to examine the cross-sector alliance network among Global 500 Fortune corporations and 441 environmental international NGOs. Findings suggest that (1) an NBS approach to CSR can explain the network structural features of a cross-sector alliance network; (2) political context and national education level strongly predict green partnerships; and (3) regional differences are apparent in the global network, with Asian corporations lagging behind in cross-sector alliance building.     

The risks of risk-based regulation: insights from the environmental policy domain

Risk-based regulation has become increasingly popular in recent years. Proponents argue that it facilitates robust governance, contributing to efficient and effective use of regulatory resources and delivering interventions in proportion to risk. Critics contend that the challenges of operationalising risk-based governance mitigate its potential benefits. In this paper we start by considering what we mean by risk-based governance and discuss some of the factors shaping the adoption of such strategies. We then consider the development and operation of risk-based approaches in the environmental policy domain, focusing specifically on the regulation of contaminated land and radioactive waste. We argue that whilst risk-based approaches can offer important benefits, they face a range of epistemic, institutional and normative challenges that can play an important role in shaping the way that organisations manage both risks to society and their own institutional risks. This has profound implications for achieving regulatory objectives and, for this paper, the environmental outcomes that the regulations are designed to deliver.     

英国环境管理的公众参与及其对中国的启示

鼓励公众参与环境管理是当今国际社会重要的政策导向之一。本文从法律赋予公民环境权、环保团体在环境保护中发挥重要。作用、环境影响评价中强调公众参与三方面来介绍英国公众参与环境管理的一些做法，探讨其对中国环境管理中公众参与的启示。     

Analysis of Environmental and Socio-economic Determinants Affecting Population Longevity Level at County Level in China

INTRODUCTIONIn recent thirty years, due to the decreasing fertility andincreasing life expectancy, China's population is aging ata very rapid pace and the elderly population size is keepingon growing. During the dramatic aging progress, the oldestold group in China is catching our eyes. More and moreold people of China are becoming the oldest old. Theextremely old population (aged 80 and above) is increasingat 5.1% annually, while the old population above 65 isincreasing at 2.9%, and the…     

Analysis of Environmental and Socio-economic Determinants Affecting Population Longevity Level at County Level in China

Abstract

Based on the current literature, this paper is mainly intended to test whether environmental factors and socio-economic factors will have direct effect on the longevity at county level in China in order to determine the major determinants affecting local longevity level. Using the multi-regression model, we find the result that factors such as temperature, climate, longitude, type of soils, as well as type of agricultural food production play a major role in shaping the longevity at county level, and that socioeconomic factors like infant mortality and gross death rate also have some direct impact on longevity, but the degree of impact is not as strong as the above environmental factors.     

跨国气候伙伴关系治理及其对中国的启示

《巴黎协定》为全球应对气候变化确立了"自下而上"的治理路径,有助于增强各类行为体的参与动力,而后续的巴黎进程更适用于建立以跨国气候伙伴关系为代表的治理模式。在这一模式下,主要施动者是地方政府和包括气候NGO、市民社会在内的非国家行为体。他们不仅在议程设定、透明度、监督执行和代表利益攸关方等方面具有不可替代的作用,而且还具有擅长短期本土化项目管理等优势。本文从国际关系的跨国行为体视角出发,对这类伙伴关系的兴起及其合法性、有效性进行分析,所获得的基本结论为:(1)各国达成《巴黎协定》的内在逻辑有助于跨国伙伴关系发挥作用;(2)当前跨国气候伙伴关系参与全球气候治理的路径呈现不断制度化的趋势;(3)跨国伙伴关系治理的合法性和有效性具有一定特殊性;(4)非国家行为体在参与治理的过程中逐渐交叉,更易形成联盟且相关的观念外溢也更为便利。这一新兴治理关系对中国的启示包括:(1)重新审视非国家行为体在全球气候治理中的作用;(2)评估一些具有重大影响力的跨国伙伴关系,并适当鼓励国内相关机构和组织参与全球进程;(3)在国内层面,以渐进的方式,有针对性地参与、建立一些跨国气候伙伴关系,有助于提升中国的城市与地方政府的气候治理能力;(4)在国际合作中,利用非国家行为体的优势推动中国所提出的南南气候合作倡议及相关项目的落实,进一步提升中国气候治理的话语权,并弥补资金、技术及能力建设上的不足。     

Community action for environmental restoration: a case study on collective social capital in India

In southern India, tens of thousands of village-level irrigation systems (‘tanks’ and feeder channels) are in disrepair. This paper analyses the results of a local NGO effort that focused on awareness-raising and advice to bring about self-sustained community action for irrigation system restoration. After designing a model structure that contains both motivational and capacity (social capital) factors, it is found that (pre-existing) collective social capital, as measured through five simple indicators, strongly correlates with success of the NGO strategy. The intensity of the NGO’s effort shows a negative correlation with success, however. The discussion focuses on issues of social capital definition and measurement and the practical implications of the concept for environmental action, especially the difference between using existing social capital for environmental management versus the construction of social capital as a basis for later self-sustained environmental work. Readers should send their comments on this paper to BhaskarNath@aol.com within 3 months of publication of this issue.     

Psychological Reactance From Reading Basic Facts on Climate Change: The Role of Prior Views and Political Identification

Scholars continue to search for solutions to shift climate change skeptics’ views on climate science and policy. However, research has shown that certain audiences are resistant to change regarding environmental issues. To explore this issue further, we examine the presence of reactance among different audiences in response to simple, yet prominently used, climate change messages. Our results show that emphasizing the scientific consensus of climate change produces reactance, but only among people who question the existence of climate change. Moreover, adding political identification to the model as an additional moderating variable shows the increases in reactance occur among Republicans who question the existence of climate change. Finally, our results show that reactance to climate change messaging may lead to backfiring effects on important outcomes tied to climate change such as risk perceptions, climate change beliefs, and support for mitigation policies.     

Developing REDD+ policies and measures from the bottom-up for the buffer zones of Amazonian protected areas

A key activity in Phase 1 of REDD+—the UN’s Framework Convention on Climate Change (UNFCCC) forestry mitigation mechanism—is the development of policies and measures (PAMs) to define where and how emissions reductions and carbon stock enhancements and conservation will be achieved. This paper provides contextual data and information for the development of PAMs specifically for the buffer zones of protected areas in the Peruvian Amazon, sites where REDD+ has the potential to generate considerable social and ecological co-benefits. The study sites are the buffer zones of two national parks, Yanachaga-Chemillen (YChNP) in central Peru and Manu (MNP) in the south-east. Data were collected through smallholder household surveys (n?=?200), covering livelihood strategies, land use practices and preference rankings of five REDD+ criteria. The findings suggest that PAMs in buffer zones could realistically achieve an additional ~10?% conservation of remaining forest and between 25 and 70?% additional reforestation of non-forest areas on private lands. The paper argues that in areas where agricultural co-operatives exist, such as MNP, these should be engaged in national REDD+ PAMs and supported by an international NGO; in areas where smallholders operate individually, such as YChNP, international NGOs may be best placed to gain local trust and thereby raise participation rates. The environmental effectiveness of REDD+ conservation PAMs could be greater in areas of intense agricultural production, yet financial and technical support for reforestation may offer the most effective avenue for carbon mitigation in these areas.     

Verification of radionuclide transfer factors to domestic-animal food products, using indigenous elements and with emphasis on iodine

Recent reviews have established benchmark values for transfer factors that describe radionuclide transfer from plants to animal food product such as milk, eggs and meat. They also illustrate the paucity of data for some elements and some food products. The present study quantified transfer data using indigenous elements measured in dairy, poultry and other livestock farms in Canada. Up to 62 elements are reported, with particular emphasis on iodine (I) because of the need to accurately assess the behaviour of ¹²⁹I from disposal of nuclear fuel waste. There was remarkable agreement with the literature values, and for many elements the present study involved many more observations than were previously available. Perhaps the most important observation was that product/substrate concentration ratios (CR) were quite consistent across species, whereas the traditional fractional transfer factors (TF, units of d kg⁻¹ or d L⁻¹) necessarily vary with body mass (feed intake). This suggests that for long-term assessments, it may be advisable to change the models to use CR rather than TF.     

Examining the Impact of Expert Voices: Communicating the Scientific Consensus on Genetically-modified Organisms

Scholars are divided over whether communicating to the public the existence of scientific consensus on an issue influences public acceptance of the conclusions represented by that consensus. Here, we examine the influence of four messages on perception and acceptance of the scientific consensus on the safety of genetically modified organisms (GMOs): two messages supporting the idea that there is a consensus that GMOs are safe for human consumption and two questioning that such a consensus exists. We found that although participants concluded that the pro-consensus messages made stronger arguments and were likely to be more representative of the scientific community’s attitudes, those messages did not abate participants’ concern about GMOs. In fact, people’s pre-manipulation attitudes toward GMOs were the strongest predictor of of our outcome variables (i.e. perceived argument strength, post-message GMO concern, perception of what percent of scientists agree). Thus, the results of this study do not support the hypothesis that consensus messaging changes the public’s hearts and minds, and provide more support, instead, for the strong role of motivated reasoning.     

Interpretation of the source-specific substantive control measures of the Minamata Convention on Mercury

Being persistent, toxic, and bio-accumulative, Mercury (Hg) seriously affects the environment and human health. Due to Hg's attribute of long-range environmental transport across national borders, especially through atmospheric transport, no country can fully protect its environment and human health with its own efforts, without global cooperation. The Minamata Convention on Mercury, which was formally adopted and opened for signature in October 2013, is the only global environmental regime on the control of Hg pollution. Its main substantive control measures are source-specific: its phasing-out, phasing-down, and other main substantive requirements all direct to specific categories of pollution sources through the regulation of specific sectors of the economy and social life. This Convention does not take a national quota approach to quantify the Parties' nationwide total allowable consumption or discharge of Hg or Hg compounds, nor does it quantify their nationwide total reduction requirements. This paper attempts to find the underlying reasons for this source-specific approach and offers two interpretations. One possible interpretation is that Hg might be a non-threshold pollutant, i.e., a pollutant without a risk-free value of concentration. The existence of a reference dose (RfD), reference concentration (RfC), provisional tolerable weekly intake (PTWI), minimal risk level (MRL) or other similar reference values of Hg does not necessarily mean that Hg cannot be regarded as non-threshold because such reference values have scientific uncertainties and may also involve policy considerations. Another interpretation is that Hg lacks a feasibly determinable total allowable quantity. There is evidence that negotiators might have treated Hg as non-threshold, or at least accepted that Hg lacks a feasibly determinable total allowable quantity: (1) The negotiators were informed about the serious situations of the current emissions, releases, and legacy deposition; (2) the UNEP Secretariat took the position that Hg is non-threshold and should be eliminated to the maximum; (3) European countries, the USA and other western countries were in a better position to regard Hg as non-threshold and push forward a global reduction of Hg emissions and releases to the minimum; (4) the negotiators took the Stockholm Convention on Persistent Organic Pollutants (POPs) as a model; and (5) a fairly large number of non-governmental organizations (NGOs) were organized under umbrella NGO networks such as the Zero Mercury Working Group (ZMWG) and the International POPs Elimination Network (IPEN) and made a significant contribution to the negotiation process. The interpretations for the Minamata Convention might similarly be used to interpret the source-specific approach of the Stockholm Convention on POPs and the national quota approach of global environmental regimes on stratospheric ozone and climate mitigation. These two interpretations focus on the features of the pollutants and for this reason may be useful for future negotiators of other international environmental treaties to select appropriate models. They also suggest that the source-specific approach may be adopted in the future for pollutants with similar features of being possibly non-threshold and without a feasibly determinable total allowable quantity.     

Land use and cover change in Japan and Tokyo’s appetite for meat

Urban consumption of ecosystems services such as food generates environmental impacts at different geographical scales. In the last few decades Tokyoites have shown an increasing appetite for meat. This study examines the environmental implications of Tokyo’s increasing meat consumption by analyzing how this trend has affected land use and cover change in areas near and far away. Historical databases (1970–2005) are employed in order to explore meat consumption patterns in Tokyo and to relate it with beef and pork production in areas within the country and abroad. It also integrates the historical analysis of production and consumption patterns with a discussion of the drivers (e.g., wealth, price, policies and seafood availability) behind these trends. We identified that meat production in Japan followed three distinct phases between 1877 and 2005. In the first period it took 50 years for production to increase by 50%, while during the next phase production showed the same growth in just half the time. Major changes in land use/cover change because of domestic meat production occurred mainly during the second phase and, thereafter, when domestic production declined and was substituted to a great extent by imports. Despite the increasing consumption of imported meat, Tokyo relies greatly on domestic meat produced in its neighboring prefectures. The paper concludes that regional planning can be used as an effective instrument to protect the environment and secure protein for the population of mega-urban areas such as Tokyo.     

基于利益相关者理论的企业环境绩效影响因素研究

基于利益相关者理论,通过构建企业环境绩效与企业受到各利益相关者环境压力的计量模型,并在江苏常熟地区展开问卷调查,分析了影响企业环境绩效的利益相关者,结果表明:在该实证区域,以主动性环境管理行为度量企业环境绩效时,投资者、竞争者、消费者和社区居民等外部利益相关者对企业环境绩效的提高有显著的正影响;政府虽然给企业造成了很高的环境压力,但并不是造成企业之间环境绩效差异的原因;媒体和环保非政府组织等外部利益相关者作用尚不明显.结论说明:我国政府通过引入利益相关者参与企业环境治理,已经取得一定成效.建议我国政府继续推动环境政策创新,积极创造更多利益相关者成长的制度空间,为我国企业环境绩效的提高提供更多动力.