The Impact of Global NGOs on Japanese Press Coverage of Climate Negotiations: An Analysis of the New “Background Media Strategy”

This article assesses the success of WWF Japan’s “Background Media Strategy” in influencing Japanese mainstream news outlets’ coverage of climate change negotiations. WWF Japan adopted this “Background Media Strategy” after the Bali COP in 2007; instead of lobbying, it aims to build journalists’ expertise. This article examines its success after seven years through three research approaches: the analysis of participant lists; two surveys (conducted in 2009 and 2015); and a content analysis of climate change articles that appeared in four large mainstream newspapers between April and July 2015. Based on these different data, the author concludes that the new media strategy was successful: Japanese journalists increasingly rely on information provided by WWF Japan and less on information provided by the government and industry. This experiment suggests that a new relationship between global NGOs and the media can improve environmental communications—an approach that could help advocacy groups around the world.     

Food for Thought: Audience Engagement with Sustainability Messages in Branded Content

Branded platforms are a growing “gray-zone” of marketing and media messages, in which corporations and news journalists partner to create content that supports strategic corporate goals while aligning with a publication’s scope of editorial coverage. As corporations are key influencers of and contributors to environmental communication, this trend has the potential to change environmental dialogue. In this article, we closely examine messages about food and sustainability, created in partnership by Chipotle Mexican Grill and the Huffington Post news site. We illustrate how use of a branded platform expanded the scope of environmental topics, issues, and frames that Chipotle addresses, how frames identified here connect to frames in coverage of science-related issues, as identified by other scholars, and discuss how branded platforms allow corporations to draw attention to polarizing environmental issues while protecting stakeholder relationships and brand reputation.     

Green Lawfare: Environmental Public Interest Litigation and Mediatized Environmental Conflict

Communication strategies involving news media and environmental groups are well documented and research into protest politics and other forms of environmental communication has made considerable progress in the analysis of the strategies that various actors use to influence environmental policy. There is less scholarship, however, on the journalistic representation of the legal strategies employed by environmental non-government organizations, such as the mediatized debates about the use of law by these groups and the laws themselves. Further, while legal scholarship observes the role of public interest litigation in environmental matters, the role of news media as an influential force in public opinion formation and mobilization in the context of environmental litigation as an activist strategy remains less understood. Using the 2015 “green lawfare” debate in Australia that followed a successful Australian Federal Court challenge to a coalmine, this paper argues that the “mediatized visibility” inherent in public interest litigation is an important, but mostly overlooked, element of mediatized environmental conflict.     

Increasing Local Salience of Climate Change: The Un-tapped Impact of the Media-science Interface

ABSTRACT

The media play a vital role in framing the narrative on climate change, however little work exists to assess the extent to which local media outlets increase public engagement on climate change through interaction and engagement with local academics. As temperatures rise and concerns mount that we have passed the tipping point, local media play a potentially critical role in communicating how climate change exacerbates their impact. Based on a review of extant literature on this topic, and a small pilot email survey, this article argues that scientists could be more active in increasing local salience of climate change by building trusted relationships with local media. Coverage of science in the media could benefit from closer engagement with local scientists as environmental stories often get more coverage in local media (compared to national media) which constitute an important source of knowledge on climate change. This would enable constructive discussions between local media and scientists, better translation of science to publics, increased awareness and interest of science production locally, and ultimately creating a trusted intermediary in the science-public interface.     

The Global in the Local: A Case Study on Deforestation in a Ukrainian Journalistic Field

It is widely assumed nowadays that in order to effectively respond to environmental challenges, humanity must cultivate cosmopolitan ethical consciousness. An important role, according to this outlook, should be assigned to journalists, who must possess a cosmopolitan sense of responsibility. How can this global responsibility emerge out of the local sense of belonging? To examine this question, we present the case study of the decision of 107495 the Kharkov (Ukraine) municipal council to cut down a local recreation forest. The content of local news and the interviews with journalists are presented and analyzed. The study shows that local patriotism appears not to be a decisive factor in forming journalists’ sentiments toward the issues of global responsibility. Rather, it is a sense of exclusion from the global community that explains the fact that no news medium under analysis has managed to relate local events to the global problem of deforestation.     

Interpreting Images of Fracking: How Visual Frames and Standing Attitudes Shape Perceptions of Environmental Risk and Economic Benefit

The news media’s increased reliance on visual communication to illustrate complex processes and promote learning stresses the importance of investigating how visual content impacts the understanding of scientific issues. In this paper, we investigate how members of the public interpret and make sense of differentially framed images of hydraulic fracturing (fracking) depicting environmental risk, economic benefit, or issue protest. For the analysis, a repeated measures online experiment was conducted with 250 participants to evaluate 40 photographs of fracking operations and consequences. Quantitative coding and thematic analysis of open-ended responses to the images reveal that standing attitudes, operationalized as support, opposition, or indecision about fracking, segments viewers into distinct groups and shapes interpretations of environmental risk and economic benefit. Issue opponents are more likely to indicate concern for the environment regardless of frame shown, whereas undecideds and supporters cite the impact on human health more frequently, largely in relation to job site safety. Supporters also see the least ambiguity, and most economic gains, in images about the controversial production practice.     

Constructions of Climate Change on the Radio and in Nepalese Lay Focus Groups

To date analyses of media climate change constructions have mostly focused on coverage in western newspapers. Consideration of coverage in developing countries, and analyses of media constructions alongside local understandings of climate change are comparatively rare. This article provides an analysis of the construction of climate change on Nepalese radio and lay constructions of environment and climate change within the country. Data from a radio program and six focus groups are analyzed. Analysis of the radio program indicated that climate change was portrayed as a certain reality with national impacts caused by the actions of the West. While climate change dominated the radio headlines, in focus groups local environmental problems received far more attention. The paper aims to both inform directions for future climate change communication in Nepal and the wider research agenda.     

“You Can't Run Your SUV on Cute. Let's Go!”: Internet Memes as Delegitimizing Discourse

In an effort to explore the role of new media technologies in environmental protest rhetoric, this paper examines Greenpeace's Let's Go! Arctic campaign, which opposed Shell's Arctic oil-drilling plans. The campaign produced a body of Internet memes designed to look like Shell's own corporate advertising. Moreover, the viral campaign used various rhetorical techniques that challenged Shell's goals and identity. Greenpeace-generated and user-generated memes cleverly use irony, corporate voice and humor to delegitimize Shell's Arctic efforts. The memes offered messages that mocked corporate practices and corporate messaging while also providing direct protest messages and accessible humor that invited identification against Shell. Thus, the memes collectively encouraged identification with Greenpeace's antidrilling, pro-environment discourse.     

Governing China’s Coal Challenge: Changing Public Policy,Debate and Advocacy

This paper examines the nexus of coal–government–society relations in present-day China using a governmentality approach to explore the interactions between policy change, “crisis” management and social action. It outlines the noticeable shift in government rationalities and communication regarding the coal industry in recent years. It then frames this shift within the broader context of government–society relations focusing on public debate regarding the calamitous nature of China’s air pollution and its filtering via the censorship apparatus of the Communist Party-state. Finally, it shows how problems relating to coal extraction and combustion have been taken up at the level of grass-roots protest and philanthropic advocacy. An examination of such activism illustrates the crucial role played by digital media networks in sparking debate on coal-related environmental and health crises, and in pushing an authoritarian government to change national coal and other policies in order to maintain social and political stability.     

Merging Duke Energy and Progress Energy: Online Public Discourse,Post-Fukushima Reactions,and the Absence of Environmental Communication

This article examines online discourse in 2011 surrounding the proposed Duke Energy and Progress Energy merger in the Carolinas. It explores how issues pertaining to the merger, including constructing new nuclear plants, are discussed in media coverage and by citizens using social media. Overall, we find that the merger discourse focuses on economic concerns rather than the environmental concerns we had anticipated. However, post-Fukushima discourse appears to have become more inclusive of environmental concerns. We conclude that environmental discussions and efforts are likely to be globally informed andlocally situated, discussing the implications for environmental communication research exploring online discourses, specifically through social media. Future research must address how to locate and delineate constellations of locally situated discourse to provide a clearer picture of environmentally focused social media communication.     

Objectivity as Trained Judgment: How Environmental Reporters Pioneered Journalism for a “Post-truth” Era

Amid debate about the role and practices of journalism in the era of Presidents Trump and Putin, this commentary argues that environmental journalism offers a conceptual model and guide to action for all journalists in the “post-truth” or “post-fact” era. Since the specialism was formed in the 1960s, environmental journalists have reported on politically partisan issues where facts are contested, expertise is challenged, and uncertainty is heightened. To deal with these and other challenges, environmental journalism, this commentary argues, has reassessed and reconfigured the foundational journalistic concept of objectivity. The specialism has come to view objectivity as the implementation of a transparent method, as the pluralistic search for consensus, and, most importantly, as trained judgment. By developing these definitions through the reporting of several science policy controversies, environmental journalists have pioneered journalism for the “post-truth” era.     

Blogging about Climate Change in Russia: Activism,Scepticism and Conspiracies

The article explores the new media’s role in climate change communication in Russia. By providing an open space for the expression of very diverse points of view, the internet creates a substitute media reality where both climate activists and climate sceptics can question the established discourse. Analysis of 374 entries published on the LiveJournal blogging platform has resulted in the identification of four discursive categories: “conspiracies of climate change,” “climate change impact,” “political games of climate change” and “online (anti-)environmentalism.” Each category demonstrates how the same topic can be framed in very different ways depending on bloggers’ worldview rather than the nature of the discussed environmental problem. The findings also show that the blogs act as “echo-chambers” for both climate deniers and climate activists reinforcing their behold beliefs. Finally, the analysis discovers some parallels with the traditional media coverage in their minimal critique of Russian state policy on climate.     

Climate Change in the Media: Poland’s Exceptionalism

Poland is the largest hard coal producer in the European Union (EU), and remains very dependent on coal for its energy. Despite the significant long-term implications of EU mitigation policies for the Polish economy, coverage of climate change and policy in the Polish media remains very low. This study of the coverage both in print media and on television of the 2013/2014 Assessment Reports by the Intergovernmental Panel on Climate Change shows that the volume of coverage in Poland was much lower than in other European countries. The article explores possible reasons for the “exceptionalism” found in the Polish media.     

The Anti-Fracking Movement in Ireland: Perspectives from the Media and Activists

This article explores social mobilization in the controversy over hydraulic fracturing (i.e. “fracking”) in Ireland from the perspectives of agenda setting in national and local Irish newspapers as well as framing by anti-fracking activists and journalists. We analysed all articles referencing hydraulic fracturing (and related terms) from 11 Irish national newspapers and 128 Irish local newspapers from April 2013 to April 2014, and interviewed 19 journalists, activists, and government officials affiliated with fracking issues in Ireland. Based on the analytical salience and resonance across prominent empirical themes in conjunction with theoretical insights, we conclude that social mobilization against fracking in Ireland is challenged by a frame war on the credibility of activists, diverse economic interests across national and local scales, and the need for procedural legitimacy in the contribution of science. In conclusion, this research demonstrates the importance of agenda setting and framing in structuring the capacity for social mobilization.     

Environmental Risks in Newspaper Coverage: A Framing Analysis of Investigative Reports on Environmental Problems in 10 Chinese Newspapers

Economic modernization has been China's national priority since the establishment of the People's Republic. Since the authorities retain control over the media, which is also now subject to commercial influences, it might be expected that the Chinese news media would construct a discourse of assurance, endorsing economic modernization. A framing analysis of newspaper investigative reports on environmental problems in this article, however, shows that these reports have portrayed environmental problems in a manner that opposes rather than supports the national priority for economic growth. It challenges rather than reinforces the current institutional discourse of development and criticizes rather than contributes to the present structure of the capitalist mode of production in China. In this case, the prominence of the critical reflective discourse demonstrates the critical role investigative journalism potentially plays in arousing the public's awareness of risks in order to create a society in which such risks can be minimized. Factors in the wider social context contribute to our understanding of the critical discourse of environmental problems.     

Media Use and Public Perceptions of Global Warming in India

Media plays a vital role in informing the public about environmental threats. Although climate change is a global problem, developing countries such as India are often more vulnerable to the impacts due to poverty, illiteracy, and low public awareness. Using data from a nationally representative survey in India, this paper explores the relationships between media use, issue attention, and trust in informational sources on one hand and science-based climate change beliefs, risk perceptions, and policy support on the other. Results suggest that the Indian media, through consistent and accurate coverage of global warming using trusted sources, can play a positive role in increasing public engagement among a largely unaware population. Implications for climate change communication in India are discussed.     

Economic Conditions,the Policy Cycle,and Media Visibility of Environmental Organizations

The extent to which social movements have access to the news media has important implications on the capability of social movements to communicate with and garner support from the public. Factors that shape movement organizations' media visibility thus deserve scholarly attention. This article deals with news coverage of environmental movement organizations (EMOs) in Hong Kong and focuses on the impact of economic conditions, the policy cycle, and the number of EMOs in society on media visibility of EMOs. Analysis of a data-set constructed based on archival data and official statistics illustrates that all three factors influence media visibility of EMOs through media attention to environmental issues, while the number of EMOs and economic conditions also affect media visibility of EMOs directly. In-depth interview data are then used to supplement the quantitative analysis by showing how movement activists perceive and respond strategically to the structural factors. Theoretical implications of the findings are discussed.     

Environment as Politics: Framing the Cerattepe Protest in Twitter

Environmental protests across the globe are often studied with a particular focus on their environmental aspects, but these protests are also embedded in a local political setting shaped by governmental policies. Recent environmental protests in Turkey, which appear to be based on ecological grievances, have developed as a response to political decisions that gave priority to economic development and national interests over environmental concerns. This study examines the political character of the environmental protest in Cerattepe, and focuses on the framing practices of its players in order to see if their motivations transcended environmental concerns. The research combines framing with network analysis, and studies the propagation of frames through Twitter. It has been found that the political economic aspects became predominant in the protest network, while the frames fostered dense connections between activist groups.     

Ideologies Overruled? An Explorative Study of the Link Between Ideology and Climate Change Reporting in Dutch and French Newspapers

This article studies the relationship between the ideology of newspapers and their climate change coverage. Previous research has focused on the British press (Carvalho, 2007; Carvalho & Burgess, 2005). Our research broadens this scope to the French and Dutch media. The results show that the ideology of newspapers in the Netherlands is not related to climate change coverage, while in France the ideology of newspapers is related to some key aspects of climate change coverage, i.e., the presentation of the necessity of actions against climate change and the tone of climate change coverage. The findings suggests that ideological cultures play a role in the coverage of climate change in countries in which global warming has brought about much discussion in the political field and that are characterized by a highly competitive media landscape which is historically related to the political field.     

2014, The “year without a summer” in Italy: news media coverage and implications for the climate change debate

In 2014, there was virtually no summer in northern and central-southern Italy. Storm after storm battered the peninsula, triggering floods and landslides from Veneto to Puglia. We studied the coverage of “the year without a summer” in Italy by analyzing the content of 171 news articles from two influential online newspapers. Our software-based analysis enabled us to observe that the two newspapers hardly ever mentioned climate change in their coverage of the weather anomaly that affected Italy in the summer of 2014. This type of coverage is in line with climate science, according to which there is no evidence of a climate change-related influence on summer precipitation patterns in Southern Europe—whereas such influence has been documented for northern Europe. We compared our results with a recent paper, which documented that the same online dailies chose to represent the particularly hot summer of 2012 in Italy as a direct consequence of climate change. We corroborated this comparison also on the basis of a preliminary analysis we performed on the media coverage of the exceptionally hot and arid summer of 2015 in Italy.