Sustainable tourism management and development of a Greek coastal municipality

A process is presented to facilitate the sustainable management and development of tourist destinations. Based on a specific reforming of the Limits of Acceptable Change planning system and combined with the Tourism Carrying Capacity concept into a common framework, specific steps are described to integrate environmental, social and economic information of a tourist destination into indicators, which are afterwards compared with reference conditions. The Leopold matrix is applied to identify and classify restrictions of development and provide the basis for negotiations between managers, stakeholders and local communities. Through a feedback process of continuous monitoring and adjustment, the aim is to focus developmental activities on restricting factors until all indicators upgrade to reference. A case study at a Greek coastal municipality (Ilida – western Greece) is applied to demonstrate the process. Activity zones are identified and 18 indicators are selected. Results suggest high potential for tourism development of the area. However, low scores are assigned to 8/18 indicators, reflecting restrictions, requiring priority under a sustainable development plan. The proposed process offers managers and stakeholders the ability to easily visualize/identify restrictions and assign developmental priorities within a step-by-step upgrading process, toward the sustainable management and development of tourist destinations.