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Debt for brands: tracking down a bias in financing photovoltaic projects in Germany
Authors:Florian Lü  deke-Freund,Moritz Loock
Affiliation:a Centre for Sustainability Management (CSM), Leuphana Universität Lüneburg, Scharnhorststr. 1, D-21335 Lüneburg, Germany
b Good Energies Chair for Management of Renewable Energies, Institute for Economy and the Environment (IWÖ-HSG), University of St.Gallen, Tigerbergstrasse 2, CH-9000 St. Gallen, Switzerland
Abstract:What kinds of PV project configurations do lenders prefer to finance? Recent developments in the field of renewable energy project finance have reinforced the need for investigation, as fundraising has become more challenging and project evaluation by banks more demanding. To contribute to the limited research in this field, we focus on photovoltaic projects and report from an Adaptive Choice-Based Conjoint experiment with German experts in project finance. We find a bias which we call “debt for brands”. Simulations reveal that debt investors prefer projects with premium brand technology (modules, inverters) to low-cost technology. Although we assumed that lenders prefer projects with the highest Debt Service Cover Ratio (DSCR), they favor projects with lower DSCR, as long as those projects include premium brand technology. We find that, if premium brands were engaged, lenders would also choose projects with higher risk. Our findings have implications for renewable energy project finance in practice and research.
Keywords:Project finance   Renewable energy   Photovoltaic   Business models   Conjoint analysis
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