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海口市旅游业发展瓶颈和应对措施分析
引用本文:石向荣,王冬梅.海口市旅游业发展瓶颈和应对措施分析[J].资源开发与保护,2012(7):670-672.
作者姓名:石向荣  王冬梅
作者单位:[1]中国地质大学武汉研究生院,湖北武汉430045 [2]台州广播电视大学,浙江台州318000
摘    要:旅游业是海口市的支柱产业,带动了整个城市关联产业的快速发展。通过分析海口市旅游业发展面临的发展定位、资源利用、旅游品牌、景观开发、城市营销与管理等方面的瓶颈,提出了应对措施,以期为海口市旅游业的繁荣与发展服务,助力于海口市经济、社会的全面与协调发展。

关 键 词:旅游业  发展瓶颈  海口市

Analysis on Development Bottleneck of Haikou Tourism and Its Measures
Institution:SHI Xiang - rong , WANG Dong - mei ( 1. Graduate School, China University of Geosciences( Wuhan), Wuhan 430045, China ; 2. Taizhou Radio & Television University, Taizhou 318000, China)
Abstract:Tourism industry was known to motivate the related industry, and promoted a city's all- rounded development. By means of the analysis of such bOttlenecks as the development positioning, use of resources, tourism brand, development of new resorts, and marketing and management of the city, the authors put forward some corresponding measures to make a humble contribution to the prosperity of Haikou City.
Keywords:tourism industry  development bottleneck  Haikou City
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