汽车色彩设计对交通安全的影响研究

人的因素对道路交通安全的影响最大,色彩作用于人的生理与心理,能给人不同的心理感受.介绍了色彩的属性和几种常见颜色的色彩心理;根据色彩的生理心理特性,从车身和驾驶室配色等方面,采用安全心理学和色彩心理学以及定性分析的方法,分析了汽车色彩对交通安全和驾驶员反应的重要影响;最后提出了对汽车进行安全色彩设计的构想,并给出汽车安全色彩设计的原则、体系和步骤;对车身和驾驶室进行安全色彩设计,其中合理的色彩模拟系统的开发是关键.与其他有效的交通管理措施相结合,从而达到交通系统和谐的效果.

Influence of motorvehicle colors on traffic safety

The present paper intends to introduce a designing thought of safety colors of the framework and the driver's cabs of the vehicles.As is known,it is of extreme importance to enhance the traffic safety by all means,of which colors of the vehicles may serve as one of the key influential factors to be considered.However,the effects of the colors of the traffic vehicles can be either positive or negative.Moreover,they can also produce quite different effects in the eyes of different people.Therefore,it comes to the need to study the safety colors for the vehicles and the designing principle,as well as the system and process of such designs.Just for these purposes,the paper has come up with a thought for safety color design of traffic vehicles with its focus put on the establishment of a logical color simulation system and the measures for such design in the light of improving traffic safety and enhancing its harmony.At the same time,the attributes of the color safety and psychological effects of some commonly adopted colors are also introduced based on the analysis of physiological and psychological characters of colors while introducing the actual research results both at home and abroad.In addition,mention has also been made on such aspects as color matching of framework and driver's cabins,methods for enhancing safety color psychology and qualitative analysis from the point of view of man-machine interaction.And,finally,the influence of motor-vehicle colors on the drivers' psyche has also been analyzed in a more detailed way in the paper for the motor-vehicle designers and manufacturers to refer to.