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高职《会展服务与管理》课程三元模式的构建
引用本文:毕会娜,张玉萍.高职《会展服务与管理》课程三元模式的构建[J].中国环境管理干部学院学报,2013(4):82-84.
作者姓名:毕会娜  张玉萍
作者单位:中国环境管理干部学院,河北秦皇岛066004
基金项目:河北省教育厅课题《我省会展人才需求与人才培养对应性研究》(GH122060);中国环境管理干部学院院级课题《对高职〈会展服务与管理〉课程三元模式的探索与实践》的阶段性成果(2013025)
摘    要:三元模式是高等职业教育改革的一条重要途径。通过把三元模式与《会展服务与管理》课程相结合,具体细化三元模式的实践应用,深化《会展服务与管理》课程三元模式的内涵,重点对高等职业教育《会展服务与管理》课程三元模式的实现途径进行了探讨,包括整合教育资源、独创性的课程设计、采用“双导师”制授课、研究教学活动特点等方面。

关 键 词:《会展服务与管理》  三元模式  拟景组织  教育单元  管理角色  综合实践

Building Three Element Model for Higher Vocational Exhibition Service and Management Course
Bi Huina,Zhang Yuping.Building Three Element Model for Higher Vocational Exhibition Service and Management Course[J].Journal of Environmental Management College of China,2013(4):82-84.
Authors:Bi Huina  Zhang Yuping
Institution:(Environmental Management College of China, Qinhuangdao Hebei 066004, China)
Abstract:The model of three element is an important way to the reform on higher occupation ed-ucation. This article, by combining the model of three element and the course of Exhibition Service and Management, refining the application of the model of three element, deepening the three ele-ment model's connotation, discussed the effective approaches to realizing the model of three ele-ment for higher vocational course of Exhibition Service and Management, including integrating the educational resources, bringing new ideas about curriculum design, carrying out the "double tutori-al" teaching system, researching the characteristics of teaching activities etc.
Keywords:Exhibition Service and Management  three element model  simulation organization  education unit  managerial roles  comprehensive practice
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