农地整治权属调整中农户认知对行为响应的作用机制--基于改进TPB及多群组SEM

农地整治权属调整是实现农业规模化和现代化的重要手段,而农户有效参与是推动权属调整的内在动力,研究农地整治权属调整中农户认知对其行为响应的作用机制,有助于高效引导农户参与权属调整,并为制定农地整治权属调整的政策提供科学依据。基于改进计划行为理论和湖北省11个县(市、区)1044份农户抽样调查数据,采用多群组结构方程模型探究了农地整治权属调整中不同类型农户认知对其行为响应的作用机制。结果表明:农地整治权属调整中农户行为逻辑符合改进计划行为理论,农户的行为态度、主观规范、知觉行为控制交互影响行为意愿,进而转换为行为响应,政府支持在行为意愿和行为响应之间起到部分中介作用。总体上,农户行为响应是"自发性""诱发性"和"约束性"三重行动逻辑的结合,且"自发性"占主导地位。多群组结构方程估计结果表明,纯农型与兼业Ⅰ型农户的行为响应受到"自发性""诱发性"和"约束性"三重影响,兼业Ⅱ型农户受到"自发性"和"诱发性"双重影响,非农型农户仅受到"诱发性"单一影响。因此,为引导农户积极参与农地整治权属调整,应该分别针对各类农户相应地提高其参与的"自发性"和"诱发性",降低"约束性",充分发挥农村社会经济组织的作用,将四种不同类型农户的利益需求统筹考虑,降低权属调整过程中利益协调难度。

The mechanism of farmers’cognition on behavior response in property right reallocation in rural land consolidation

The effective participation of farmers is the internal motivation to promote property right reallocation in rural land consolidation(RLC),which is an effective tool to achieve agricultural scale and modernization.Analysis on the mechanism of farmers’cognition on their behavior response in property right reallocation in RLC can guide farmers to participate in the property right reallocation effectively,and provide important reference for formulating policies for the property right reallocation in RLC.In this study,an extended theory of planned behavior model is empirically tested using questionnaire survey data collected from 1044 respondents in Hubei Province,and a multi-group structural equation model was carried out to analyze the mechanism of the cognition on behavior response of different types of farmers in property right reallocation in RLC.The results showed that:The action logic of farmers followed the planned behavior improvement theory in rural land consolidation.Attitude,subjective norm,and perceptual behavior control interaction affect behavioral intention,which then influence behavior response.Governmental support plays a partial intermediary role in the relationship between behavioral intention and behavior response.In general,farmers’behavior is affected by multiple logics of‘spontaneity’,‘inducement’and‘restriction’factors,and the logic of‘spontaneity’is dominant.Furthermore,the behavior response of rural households whose livelihood strategy is complete agriculture or concurrent business typeⅠ,is affected by multiple influences from‘spontaneity’,‘inducement’and‘restriction’factors.The behavior response of rural households whose livelihood strategy is concurrent business typeⅡ,is affected by‘spontaneity’,and‘inducement’factors.The behavior response of rural households whose non-agricultural livelihood strategy is affected by‘inducement’.The findings suggest that,in order to reasonably motivate farmers to actively participation in property right reallocation,it is necessary to improve‘spontaneity’and‘inducement’,reduce‘restriction’,and give full play to the role of rural social and economic organizations,consider the different interests of four types of rural households,and reduce the difficulties of interest coordination in the process of property right reallocation.