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1.
从旅游产品网络团购的研究视角,以中国26个旅游地旅游产品网络团购流为研究数据,通过空间分析法、位序—规模法研究“十一黄金周”旅游产品网络团购流向、省际流向、省内流向特征.研究发现:①旅游产品团购流省际流向整体上表现出微弱离散、相对均衡分布特征,局部表现出一定的流向聚集性.②省内团购流流向受产品导向表现出集中性、首位集中性的特点,且团购流省内流向具有城市等级性.③团购流流向显示各省份旅游产品网络团购营销的强与弱、省内非省级城市团购营销的不足.  相似文献   

2.
随着我国旅行社数量的增多和市场竞争日趋激烈,集团化战略已成为数量众多的中小型旅行社持续发展和提升自身竞争力的趋势性选择.在对国内旅行社的经营现状和集团化发展态势分析的基础上,提出了旅行社集团化的构建和增长方式,并对我国旅行社企业环境进行了分析,对处于不同环境的旅行社提出了与之相对应的集团化战略模式.  相似文献   

3.
黔桂边民族地区的发展环境、民族本底和区位特点为民族文化旅游带整合发展提供了良好条件,黔桂边民族文化旅游带整合发展应遵循渐进式发展路径。依据点轴和单核辐射等理论,提出黔桂边民族文化旅游带发展的战略模式,构建黔桂边民族文化旅游带增长极点培育矩阵图,形成以交通沿线绿色景观廊道为本底的1轴3组团7区的产业带格局,畅想黔桂边民族文化旅游带不同发展阶段的依附、联动、多级和网络发展演变路径。  相似文献   

4.
运用数据包络分析方法对中国旅行社业的生产效率进行了测度和评价,并采用灰色关联方法分析了影响旅行社业生产效率的因素。研究表明:近十年旅行社业全要素生产率呈现上升态势,但行业处于轻度规模不经济状态;东部地区旅行社业的技术效率高于中部和西部地区;各省区A级景区密度、非国有经济的发展和产品市场的发育程度对旅行社业技术效率的影响较大,其结论可为有效提升区域旅行社业的生产效率提供一定理论参考。  相似文献   

5.
黔桂边民族地区的发展环境、民族本底和区位特点为民族文化旅游带整合发展提供了良好条件,黔桂边民族文化旅游带整合发展应遵循渐进式发展路径。依据点轴和单核辐射等理论,提出黔桂边民族文化旅游带发展的战略模式,构建黔桂边民族文化旅游带增长极点培育矩阵图,形成以交通沿线绿色景观廊道为本底的1轴3组团7区的产业带格局,畅想黔桂边民族文化旅游带不同发展阶段的依附、联动、多级和网络发展演变路径。  相似文献   

6.
民族文化旅游能否实现健康、持续、稳定发展,取决于民族地区的文化资源是否得到科学开发和保护,进一步决定于民族文化旅游资源的开发模式。民族文化资源旅游开发根据不同的资源与区位,采用不同的开发模式。在"一带一路"战略背景下,选择民族旅游目的地大理、丽江为研究平台,从空间、管理、资源等角度提出少数民族地区文化旅游的开发模式:1空间上采取旅游联动开发模式,区域内为"核心—边缘"联动模式,区域间为"双核联动"模式,大区域为"点—轴"联动模式;2管理模式上结合民族地区特色,采取"政府主导+企业运作+社区参与"模式;3结合大理、丽江民族文化资源优势,采取文化与旅游融合开发模式。  相似文献   

7.
范弿  杨世瑜  李捷 《资源开发与市场》2007,23(11):1045-1048
与传统的城镇工业化推进的经典理论不同,在具有旅游资源禀赋的西部欠发达民族地区依托旅游推进型城镇化模式可较好地推动民族地区的社会经济发展。通过对昆明市团结彝族白族镇乡村生态旅游与城镇化发展的研究,论述了团结镇乡村生态旅游发展对城镇化的作用,并就目前团结镇在推进城镇化进程中与乡村生态旅游发展之间存在的主要问题进行了分析,提出了促进乡村生态旅游与城镇化协调发展的对策。  相似文献   

8.
研究民族地区金融发展不均衡的表现及其原因对发展民族地区经济具有重要意义.通过构建民族地区金融发展衡量指标体系,对我国民族地区各项金融发展指标进行综合对比分析,发现经济发展水平、民族结构、地区开放程度、居住环境和宗教信仰等差距导致我国民族地区银行业、保险业、证券业发展差距较大.  相似文献   

9.
在研读国内相关文献的基础上,基于大、中、小三种尺度,对安徽省旅行社业的生存状态进行了实证研究.在大尺度视野下,将安徽省旅行社业与全国旅行社业的规模、绩效和三大旅游市场的接待情况进行比较分析;在中尺度视野下,探讨了安徽省旅行社业在本省国民经济和旅游业中的地位,以及旅行社业与其他旅游企业的比较;在小尺度视野下,分析了各市旅行社业务量、经营状况及游客投诉情况.  相似文献   

10.
我国旅行社业正经历着激烈的市场竞争,许多旅行社开始注重打造品牌,但旅行社品牌经营现状令人堪忧.结合安徽省旅行社的实际,剖析了旅行社品牌经营状况,并就品牌经营过程中存在的问题和如何进行品牌经营提出了自己的看法,以期对旅行社经营管理者有一定的借鉴作用.  相似文献   

11.
旅游综合体开发——一种旅游房地产全新开发模式研究   总被引:2,自引:0,他引:2  
随着产业结构升级,旅游结构从原有的单一旅游经济模式向多元化的、集合式的、综合性的旅游模式发展,产生了以旅游资源与土地为基础,以旅游休闲功能为主导,结合大型旅游休闲项目、高品质服务的配套设施、互动发展的休闲旅游地产等多功能的、集合式的土地利用模式及产业聚集模式。在观察和归纳大量这类开发实例的基础上定义了旅游综合体开发这一房地产全新开发模式的概念,分析了该模式的表现特征,总结性地提出开发的理论模式及应用模式,并在此基础上归纳出开发的战略措施。  相似文献   

12.
度假"自由行"不同于传统的包价旅游,它是一种游客自主选择游览活动的出行方式。这种个性化的旅游方式代表了市场需求的方向,也成为众多旅行社服务商的主打产品,发展前景广阔。但与之相伴的游览安全隐患也大大增加了旅行社的经营风险,影响了"自由行"产品的健康发展,不利于旅游经营方式创新。在分析"自由行"概念和特征的基础上,深入阐述了度假"自由行"产品的经营风险,提出了控制风险的策略。  相似文献   

13.
旅游景区开发与产权酒店经营模式--以四川省理县为例   总被引:3,自引:0,他引:3  
分析了国内外分时度假和产权酒店的发展现状,论证了这种经营模式的双赢性,认为旅游景区开发需要引入这种新的经营模式,并论证了其可行性和建设原则.  相似文献   

14.
选取苏州城市居民作为研究对象,以300份调查问卷的结果为例,研究并分析苏州城市居民的出游消费、出游时间和频率、出游方式、出游信息获取渠道、出游动机及其决策影响因素、旅游产品偏好以及出游消费价值观与其家庭结构的关系问题,希望从家庭结构角度得出城市居民出游的规律。  相似文献   

15.
江苏省旅游资源竞争力区际比较研究   总被引:3,自引:0,他引:3  
从综合类、人文类、自然类3个旅游资源大类中分别选取世界遗产地、国家重点风景名胜区、中国优秀旅游城市、4A级旅游区、国家历史文化名城等11种旅游资源,采用绝对数量、人均密度、地均密度3种评价指标和位序得分法,对江苏省13个地级市的主要旅游资源进行了定量分析比较,得出13个地市旅游资源竞争力的强弱,并提出相关的旅游开发建议。  相似文献   

16.
结合社会网络与修正后的引力模型,构建关中平原城市群旅游经济网络模型,分析关中平原城市群旅游经济网络空间格局,并探讨优化策略。结果表明:关中平原城市群旅游经济网络联系较为紧密,呈“中部强、两翼弱”态势;形成以西安为首,宝鸡、渭南、咸阳为次级核心的“一大三小”的发展模式;西安的控制与中介能力最强,引领作用有待提升。基于研究结论,提出建立健全协调机制,强化西安龙头引领作用;扩大交通供给,优化旅游产业发展的基础条件;推动智慧旅游建设,增强城市间旅游交流合作的优化策略。  相似文献   

17.
The National Park Service (NPS) is increasingly focusing on alternative transportation systems in national parks to address environmental and social problems arising from a historical reliance on personal automobiles as the primary means of visitor access. Despite the potential advantages, alternative transportation may require a reorientation in the way that Americans have experienced national parks since the advent of auto-tourism in the early twentieth century. Little research exists, however, on visitor perspectives towards alternative transportation or the rationale underlying their perspectives. It remains unclear how transportation systems affect visitors’ experiences of the park landscape or the factors influencing their travel behavior in the parks. This report presents an interpretive study of visitor perspectives toward transportation management in the Yosemite Valley area of Yosemite National Park, California. Qualitative analysis of 160 semi-structured interviews identified individual psychological factors as well as situational influences that affect visitors’ behavior and perspectives. Individual psychological factors include perceived freedom, environmental values and beliefs, prior experience with Yosemite National Park and other national parks, prior experience with alternative transportation in national parks, and sensitivity to subjective perceptions of crowding. Situational factors included convenience, access, and flexibility of travel modes, as well as type of visit, type of group, and park use level. Interpretive communication designed to encourage voluntary visitor use of alternative transportation should focus on these psychological and situational factors. Although challenges remain, the results of this study suggest approaches for shaping the way Americans visit and experience their national parks to encourage environmental sustainability.  相似文献   

18.
自1992年以来,我国国家旅游局每年推出一个专项旅游产品作为对外宣传口号。为配合此项活动的开展,各地纷纷组织了相应的主题旅游活动。通过主题旅游活动的开展,能够有效地整合区域旅游资源、提升旅游目的地形象、丰富旅游目的地产品类型、促进旅游基础设施和服务设施建设、弘扬当地传统文化。通过对峨眉山“2004年百姓生活游”主题旅游活动项目策划的研究,对主题旅游活动项目策划的理论与方法进行了初步探讨。  相似文献   

19.
The transport policy currently followed in many European cities seems to be a combination of investments in public transport in order to increase, or at least maintain, its market share, and road building in order to keep up with expected traffic growth. Apparently, there is a prevalent belief among policy makers that increased road capacity in urban areas does not in itself cause any growth in car traffic worth mentioning. Such a belief neglects the simple economic theory of supply and demand, as well as more specific theories about the dynamics of traffic under congested conditions. An empirical study of commuting patterns in two transport corridors in Oslo, Norway, shows that a considerable proportion of commuters are sensitive to changes in the speed of the respective modes of transportation. The mode chosen depends to a large extent on the ratio of door-to-door travel times by car and transit. Freer flowing traffic in the road network will induce a higher proportion of commuters to travel by car. Conversely, faster public transport will reduce the proportion of car commuters, but the effects of such improvements will be offset if road capacity is simultaneously increased. In addition to the relative speeds of car and transit, the parking conditions at the workplace are of great importance to the choice of transport mode.  相似文献   

20.
After 50 years of steady increase, per capita visits to US national parks have declined since 1988. This decline, coincident with the rise in electronic entertainment media, may represent a shift in recreation choices with broader implications for the value placed on biodiversity conservation and environmentally responsible behavior. We compared the decline in per capita visits with a set of indicators representing alternate recreation choices and constraints. The Spearman correlation analyses found this decline in NPV to be significantly negatively correlated with several electronic entertainment indicators: hours of television, (rs=-0.743, P<0.001), video games (rs=-0.773, P<0.001), home movies (rs=-0.788, P<0.001), theatre attendance (rs=-0.587, P<0.025) and internet use (rs=-0.783, P<0.001). There were also significant negative correlations with oil prices (rs=-0.547, P<0.025), foreign travel (rs=-0.452, P<0.05), and Appalachian Trail hikers (rs=-0.785, P<0.001). Income was significantly positively correlated with foreign travel (rs=0.621, P<0.005) but negatively correlated with national park visits (rs=-0.697, P<0.005). There was no significant correlation of mean number of vacation days, indicating available vacation time is probably not a factor. Federal funding actually increased during this period, and so was rejected as a probable factor. Park capacity was rejected as limiting since both total overnight stays and visits at the seven most popular parks rose well into the mid-1990s. Aging of baby boomers was also rejected as they are only now reaching retirement age, and thus during the period of visitation decline were still of prime family vacation age. Multiple linear regression of four of the entertainment media variables as well as oil prices explains 97.5% of this recent decline (r=0.975, multiple r2=0.950, adjusted multiple r2=0.925, SE=0.015, F=37.800, P<0.0001). We may be seeing evidence of a fundamental shift away from people's appreciation of nature (biophilia, Wilson 1984) to 'videophilia,' which we here define as "the new human tendency to focus on sedentary activities involving electronic media." Such a shift would not bode well for the future of biodiversity conservation.  相似文献   

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