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旅游景区的竞争力来自于游客的满意度,游客满意度的高低深刻影响着旅游景区的发展潜力与能力.旅游景区游客满意度评价是当前旅游景区管理的研究重点和难点之一.在文献综述的基础上,从旅游景观、价格感知、餐饮服务、交通状况、住宿、娱乐、购物、游览、经营管理9个方面构建了旅游景区游客满意度测评指标体系,运用因素重要性推导模型对连云港花果山风景区进行了实证研究,得出连云港花果山风景区的急需改进因素、次要改进因素、锦上添花因素和竞争优势因素,针对急需改进因素提出了连云港花果山风景区的发展建议. 相似文献
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1999—2008年青海省国内游客调查分析与建议 总被引:1,自引:0,他引:1
以近10年的青海旅游统计资料为基础,分析了青海省国内游客的构成和特征,试图揭示青海旅游市场的现状。结论显示,虽然整体上青海国内游客数量持续增长,但仍存在省外游客吸引力弱、游客平均停留天数少、旅游设施差、服务质量低等问题。针对上述问题,提出建议,以期为青海旅游业的可持续发展与旅游资源开发及市场规划提供参考。 相似文献
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面向细分市场开发特色旅游产品是克服目前国内"农家乐"发展普遍存在的产品初级化和同质化现象的有效途径.基于游客活动偏好,应用市场调查获取的第一手数据,采用聚类分析方法对西安市"农家乐"旅游市场进行细分研究.细分结果表明,西安市"农家乐"旅游市场可按照旅游者的活动偏好不同划分为回归田园型、静态休闲型、康乐健身型、娱乐参与型和阳光运动型5个类型.与全国其他城市一样,西安市"农家乐"旅游市场的主体是市区和郊区的市民,且市场职业分异不显著,自驾车旅游者和大学生是西安市"农家乐"旅游市场的两个重要组成部分.根据市场细分结果,提出面向不同细分市场,打造特色旅游产品和根据游游客出行特点,改善交通基础设施发展"农家乐"的建议. 相似文献
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随着社会经济的发展和对外开放程度的提升,我国的入境旅游特别是周边国家的旅华市场得到了快速发展.韩国作为我国最大的客源国,研究其旅华客源市场状况,对于将我国打造成为国际一流的出境旅游目的地具有重要的意义.从韩国旅华客源市场发展历程入手,从市场规模、旅游消费支出、旅游目的及活动、游客构成情况、访问目的地、游客访问季节分布等多个方面分析了韩国旅华客源市场的发展现状.在对我国旅华游客旅游评价的基础上,针对韩国旅华市场开发中存在的问题提出了基于4P市场营销组合、基于旅游6要素发展措施的市场开发战略策划,以期为韩国及其他客源国(地区)旅游市场开发提供一定的参考与借鉴. 相似文献
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临潼骊山风景名胜区包括举世闻名的“世界第八奇迹”兵马俑、秦始皇帝陵、唐华清宫苑区、姜寨村遗址和骊山自然风景园林区.它是国内外游客到西安旅游观光的主要风景区之一,也是西安市游客最密集的旅游区.为进一步开发建设骊山风景名胜旅游区,以吸引更多的国内外游客,满足旅游事业发展的需求,笔者经实际调查和研究,对景区旅游环境容量的现状评价进行了概括论述. 相似文献
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边境型旅游地因其独特的边境自然风貌、浓厚的异族风情在我国丰富的旅游资源中占有重要地位。通过实地考察,根据游客调查问卷数据和二手资料,与海滨型旅游地普陀山、古村落型旅游地西递和宏村、山岳型旅游地泰山进行了对比分析,揭示了延边朝鲜族自治州国内旅游者的人口学特征、旅游行为、旅游效果等,并就促进其旅游业的进一步发展提出了建议。 相似文献
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森林旅游是生态旅游的重要形式之一,开展森林旅游已成为一种新的消费时尚,也是当今世界旅游的热点.介绍了神山国家森林公园优越的自然条件、丰富的森林旅游资源和人文旅游资源,分析了目前建设森林公园存在的问题,提出了发展森林旅游的建议. 相似文献
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城市水景水体的修复和保持是水资源保护与可持续利用研究中的热点之一,重庆市双龙湖是典型的城市水景水体,治理前富营养化状况严重。双龙湖治理采取了综合整治的方案,包括污水截流工程、雨水截流及净化工程、湖水复氧循环工程、湖水的生态治理工程和污泥固化工程等。截断外源污染,抑制内源污染,有效的控制了水体的富营养化。经过治理,双龙湖水体水质明显提高,由治理前的劣Ⅴ类水质恢复到Ⅳ类水质,满足景观水要求。双龙湖水环境综合整治为我国,特别是三峡库区众多的城市水体的修复和保持积累经验,为城市水景水体富营养化的防治提供技术和方法上的借鉴。 相似文献
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Ecological planning proposal for Kruger National Park 总被引:1,自引:0,他引:1
This article discusses an application of the ecological planning model proposed by Van Riet and Cooks. The various steps outlined
in this model have been applied to Kruger National Park in South Africa. The natural features of Kruger National Park, which
form the basis of such an ecological planning exercise and from which the various land use categories, values, and zoning
classes can be determined, are discussed in detail. The suitability of each of the various features is analyzed and a final
zoning proposal for Kruger National Park is suggested. Furthermore a method for selecting a site for a new camp is illustrated
by referring to the site for the new Mopane rest camp which is now under construction in the Kruger National Park.
The conclusion is reached that the proposed ecological planning model can be used successfully in planning conservation areas
such as Kruger National Park and for the selection of the most desirable sites for the establishment of new rest camps. Its
suitability as a practical model in such planning exercises is proven by the fact that the siting proposals of two new camps
based on this model have been accepted by the National Parks Board, the controlling body of Kruger National Park. 相似文献
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The challenges faced by coastal protected areas in both promoting highly attractive sites and preserving the natural attributes of these sites have been given a new dimension with the opportunities presented by ecotourism. Realising the market potential of a protected area and, at the same time, conserving the unique features of an area is a difficult task. This paper explores the possibilities that backpacker tourism may offer the Quarantine Station in Sydney Harbour National Park, in Australia. The Quarantine Station is a significant cultural heritage site that is located in a sensitive coastal national park within Sydney's metropolitan area. 相似文献
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External threats to the environmental integrity of Glacier National Park, Montana, USA, fit into three categories: adverse land use practices adjacent to the Park, air pollution, and water pollution. This article identifies and evaluates the laws that Glacier National Park officials might rely upon to protect the Park against these external threats. The article also assesses the available scientific information relating to external threats, and it identifies additional information needed to establish a legal basis for challenging the threats. 相似文献
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John B. Loomis Robert B. Richardson 《Journal of Environmental Planning and Management》2006,49(4):621-630
We compare revealed preference and survey response estimates of changes in National Park visitation behavior from climate change. The revealed preference model is estimated from a time-series regression analysis of past visitation as a function of historic weather variability. We find no statistical difference between the revealed preference regression estimates and intended behavior estimates from a visitor survey for the total number of National Park visits. Confidence intervals for the two models overlap, and the mean estimates of the change in visitation are within 12% of each other. The paper concludes with the implications for natural resource planners and managers who must frequently evaluate the effects of alternative policies before the selection of a preferred alternative, and also must plan for accommodating changes in visitor use. 相似文献