旅游口碑营销研究综述

口碑营销作为一种有效的营销方式,在旅游业十分适用。旅游口碑营销研究涉及到旅游口碑的功能、形成、传播以及影响。在对中外研究比较的基础上,对今后研究进行了展望,以期为今后的研究提供一些思路。     

Tumor promoting effects of cyanobacterial extracts are potentiated by anthropogenic contaminants--evidence from in vitro study

Inhibition of gap junctional intercellular communication (GJIC) is affiliated with tumor promotion process and it has been employed as an in vitro biomarker for evaluation of tumor promoting effects of chemicals. In the present study we investigated combined effects of anthropogenic environmental contaminants 2,2′,4,4′,5,5′-hexachlorobiphenyl (PCB 153) and fluoranthene, cyanotoxins microcystin-LR and cylindrospermopsin, and extracts of laboratory cultures of cyanobacteria Aphanizomenon gracile and Cylindrospermopsis raciborskii, on GJIC in the rat liver epithelial cell line WB-F344. Binary mixtures of PCB 153 with fluoranthene and the mixtures of the two cyanobacterial strains elicited simple additive effects on GJIC after 30 min exposure, whereas microcystin-LR and cylindrospermopsin neither inhibited GJIC nor altered effects of PCB 153 or fluoranthene. However, synergistic effects were observed in the cells exposed to binary mixtures of anthropogenic contaminants (PCB 153 or fluoranthene) and cyanobacterial extracts. The synergistic effects were especially pronounced after prolonged (6-24 h) co-exposure to fluoranthene and A. gracile extract, when mixture caused nearly complete GJIC inhibition, while none of the individual components caused any downregulation of GJIC at the same concentration and exposure time. The effects of cyanobacterial extracts were independent of microcystin-LR or cylindrospermopsin, which were not detected in cyanobacterial biomass. It provides further evidence on the presence of unknown tumor promoting metabolites in cyanobacteria. Clear potentiation of the GJIC inhibition observed in the mixtures of two anthropogenic contaminants and cyanobacteria highlight the importance of combined toxic effects of chemicals in complex environmental mixtures.     

Understanding crashes involving roadway objects with SHRP 2 naturalistic driving study data

Introduction: Crashes involving roadway objects and animals can cause severe injuries and property damages and are a major concern for the traveling public, state transportation agencies, and the automotive industry. This project involved an in-depth investigation of such crashes based on the second Strategic Highway Research Program (SHRP 2) Naturalistic Driving Study (NDS) data including detailed information and videos about 2,689 events. Methods: The research team conducted a variety of logistic regression analyses, complemented by Support Vector Machine (SVM) analyses and detailed case studies. Results: The logistic regression results indicated that driver behavior/errors, involvement of secondary tasks, roadway characteristics, lighting condition, and pavement surface condition are among the factors that contributed significantly to the occurrence and/or increased severity outcomes of crashes involving roadway objects and animals. Among these factors, improper turning movements (odds ratio = 88), avoiding animal or other vehicle (odds ratio = 38), and reaching/moving object in vehicle (odds ratio = 29) particularly increased the odds of crash occurrence. Factors such as open country roadways, sign/signal violation, unfamiliar with roadway, fatigue/drowsiness, and speeding significantly increased the severity outcomes when such crashes occurred. The sensitivity analysis of the three SVM classifiers confirmed that driver behavior/errors, critical speed, struck object type, and reaction time were major factors affecting the occurrence and severity outcomes of events involving roadway objects and animals. Practical Applications: The study provides insights on risk factors influencing safety events involving roadway objects, including their occurrence and the severity outcomes. The findings allow researchers and traffic engineers to better understand the causes of such crashes and therefore develop more effective roadway- and vehicle- based countermeasures.     

Guidance to improve the effectiveness of process safety management systems in operating facilities

The Process Safety Management (PSM) systems at the operating facilities in the Oil & Gas and in Chemical manufacturing industries have matured over the years and have become, at most facilities, very robust and sophisticated. These programs are administrated by Process Safety (PS) teams at both the corporate business units and plant levels and have been effective in reducing the number and severity of PS events across the industries over the past 25 years or so. Incidents however are occurring at a regular interval and in recent times several noteworthy PS events have occurred in the United States which have brought into question the effectiveness of the PSM programs at play. These facilities have been applying their PSM programs with the expectation that the number and severity of PS events would decrease over time. The expected result has not been realized, especially in context to those facilities that have undergone the recent incidents. Current paper reviews a few publicly available PS performance reports of Oil & Gas and Chemical manufacturing industries. The authors identified a few factors at play that have led to these PS events based on their experience, literature review, and incident investigation reports. Most of the factors are intertwined with multiple PSM elements and it requires a holistic approach to address them. Each of the factors is described and the path forward is proposed to improve the effectiveness of PSM programs.     

基于情景构建的公共安全风险沟通策略研究

为解决我国公共安全风险沟通中存在的“平时风险沟通缺位、战时危机沟通失灵”的问题,探索1种基于情景构建的风险沟通策略。在分析情景构建和风险沟通的技术框架关联性的基础上,发现情景构建既可以扩展为相关方风险沟通的扁平化组织模式;又可以为相关方的风险沟通过程提供模式化的聚焦载体,即情景（风险规律）、任务（责任定位）和能力（能力评估）;实现风险信息共享、危机规律分析、最坏后果推演和基于既有能力的措施研究;以LG化工园区情景构建为例对风险沟通策略进行诠释。结果表明:情景构建是适合我国公共安全风险沟通的有效策略。     

安全信息有效沟通在增强企业安全文化中的作用

在分析若干起由于安全信息沟通失效引起的事故及当前企业安全文化建设不够深入的基础上,进一步探讨安全信息有效沟通对于增强安全文化的重要作用;分析信息沟通的基本过程和基本形式及在安全管理中的应用;重点研究企业内部和外部安全信息沟通的内容和形式以及影响安全信息有效沟通的因素;提出一些提高安全信息有效沟通的建议和措施。研究表明:安全信息的有效沟通对于鼓励员工参与安全事务、获得员工合作和支持、增强企业积极的安全文化建设等方面具有重要的作用。     

基于LabVIEW的固体火箭发动机直列式点火实验系统设计

固体火箭发动机点火装置是固体火箭的重要组成部分,它必须在极短的时间内可靠地点燃发动机主燃药,使发动机安全稳定的工作.直列式点火系统应用于固体火箭发动机上,极大地提高了发动机的可靠性.完整的直列式钝感点火系统由直列式全电子安全与解除保险装置、脉冲功率装置、冲击片点火管组成.针对这一系统,利用Labview设计一个可视化的固体火箭发动机直列式点火实验控制系统.该系统通过PC机可与单片机进行串口通信.单片机按照安伞解保时序向直列式全电子安全与解除保险装置传输上电信号,当解保时序正确且接收到高压监测信号时触发点火管,同时采集功率脉冲装置中高压储能电容的电压.试验表明,该系统可准确地按照固体火箭发动机直列式点火时序完成点火实验.     

Consideration of User Needs and Spatial Accuracy in Drought Mapping1

Abstract: The increasing availability of web mapping tools creates new opportunities to bridge decision‐makers’ climate information needs with technical capabilities. These new tools, however, raise familiar, unresolved issues related to cartographic representation. Using an on‐line drought mapping tool, this study seeks to understand which spatial unit best meets the desire drought managers have for “local” information, their comprehension of uncertainties introduced in mapping information at local scales, and their willingness to trade off accuracy for information at a desired unit. We found that the most useful local map information includes regional context and boundaries which present their local area of interest. Even among this experienced, well‐educated, professional group, those who had not taken a GIS or cartography class did not fully recognize the role of interpolation in creating and introducing uncertainty to some drought maps. Those who did recognize the uncertainty introduced by interpolation still strongly favored maps that provided estimated values for all areas vs. station point accuracy. Mapping poses a unique set of challenges to communicating risk and uncertainty. As more decision‐support efforts incorporate web mapping, greater attention is needed to assure that users understand the tradeoffs between accuracy and precision in creating local information, the imprecision of boundaries, as well as the limits of forecasts. Clearly conveying spatial accuracy and uncertainty is a challenge that merits greater attention in using maps to communicate drought and other environmental risk information.     

Assessment of estrogen disrupting potency in animal foodstuffs of China by combined biological and chemical analyses

Food has been documented as one of major routes for human exposure to environmental estrogens（EEs）, but information on the occurrence of EEs in animal foodstuffs is still scarce.This study analyzed estrogenic activity in 16 types of animal foodstuffs（n = 142） collected from four cities（Wuhan, Guangzhou, Wenzhou and Yantai） of China by combined yeast estrogen screen（YES） bioassay and chemical analysis. By bioassay, all samples＇ extracts were found to induce estrogenic activities and the bioassay-derived 17β-estradiol equivalent（EEQbio） ranged from 8.29 to 118.32 ng/g. In addition, the samples were analyzed by liquid chromatography coupled to tandem mass spectrometry for further chemical analysis. 17β-Estradiol was found in all samples in this survey at levels of 0.44 to 15.04 ng/g.All samples had 33.1% detection rate of 17α-ethinylestradiol（EE2）, and the maximum concentration was 2.80 ng/g. Bisphenol A and 4-nonylphenols were detected in 83.8% and83.1% of samples, with concentrations up to 12.56 ng/g and 35.76 ng/g, respectively.However, the concentrations of estrone, diethylstilbestrol and 4-t-octylphenol were found to be below the limit of detection. A comparison of EEQbiomeasured from the YES assay and EEQchemcalculated from chemical analysis showed good correlation（R2= 0.84）. Based on the results, the YES assay can be used as a rapid pre-screening method for monitoring the levels of estrogenic activity in large numbers of animal foodstuffs, and chemical analysis used in combination can be used for the identification of specific EEs.