Heidegger and Being at the Hanford Reservation: Standing Reserve,Enframing, and Environmental Communication Theory

This essay examines the potential of Heidegger's phenomenology as a foundation for environmental communication theory, emphasizing his critiques of modern science, technology, humanism, and metaphysics. A phenomenological approach to environmental communication provides resources for recognizing metaphysical assumptions that endanger both humans and nature. The Hanford nuclear reservation serves as an illustrative text, exemplifying Heidegger's reading of nuclear energy as a culmination of both Western metaphysics and the instrumental stance that he calls “enframing.” In Heidegger's view, the ordering and control accomplished through enframing obscures the mutually constitutive relationship between humans and nature, and in doing so, diminishes the possibilities for authentic human existence. The chapter examines how both representational and constitutive models of communication contribute to those conditions, and adopts a set of concepts from Heidegger's phenomenology as a foundation for an alternative, “bounded constitutive” model.     

The role of business in sustainable consumption

This paper explores the role of the business community in promoting sustainable consumption. While businesses play an important role in shaping social trends, including the growth of material consumption, allegations that individual corporations wield excessive power may have been overstated. Most of the time corporations are simply playing by the rules and culture of the market.Businesses have mostly assumed that their contribution to sustainability lies in improving eco-efficiency—staying within the current business framework. But sustainable consumption will require wider change, including shifts in the incentives that shape the actions of businesses and others, and a change in the culture that underlies market expectations. Firms, governments, the media and civil society may need to enter a dialogue together to develop a new story about the nature of prosperity and the role of the business community in promoting it. The initiative is most likely to come from civil society.     

Decline of ‘biodiversity’ in conservation policy discourse in Australia

Market-based instruments along with conceptualizing the environment as a collection of ‘ecosystem services’ has become increasingly common within environmental and conservation policy. This kind of thinking is also increasingly prominent in the public discourse surrounding environment and conservation policy, particularly in the context of communicating the importance of policy measures. Language used in public discourse can have a powerful influence on how people engage with policy issues, and changes within the biodiversity and conservation discourse may have consequences for public engagement in conservation. We explored how these factors are changing with time by documenting the use of the terms ‘bio’ and the prevalence of economic language in the text of 3553 media releases between 2003 and 2014 from the Australian Government environment portfolio, and 1064 media releases from the Australian Conservation Foundation (ACF). Results show that in the last decade, the term ‘biodiversity’ has become less prevalent whilst economic language has increased in both Australian Government and ACF communication. A further content analysis in a subsample of 745 media releases explored the prevalence of ecosystem services framing, results indicating that it has become a mainstream concept. While this may reflect a strategic response by these agencies to better engage with both the general public and decision makers within what is an increasingly dominant neoliberal paradigm, we argue it may also have unintended (possibly adverse) impacts on how people think about and engage with biodiversity conservation.     

‘Natural disasters’ and newspapers: Post-tsunami environmental discourse

In this paper we explore the concept of ‘natural disasters’ as opportunities for influencing public perceptions of the environment through the media. We provide a critical analysis of the discourse in a selection of newspaper articles and identify the way in which various actors have utilised UK national newspaper coverage of the Asian tsunami to promote particular agendas and to legitimise policies and actions. A systematic and iterative sampling approach was developed that allowed us to combine quantitative and qualitative methods to search for articles that contained content directly related to the environmental aspects of the tsunami. Three main themes emerged; coastal ecosystems, the fisheries sector, and redevelopment. The discourse within these areas was markedly different. While the coastal ecosystems discourse was hegemonic in terms of narratives and actor coalitions, the fisheries and redevelopment discourse incorporated a more diverse set of actors and storylines that perhaps reflects the lack of consensus on the best way of achieving sustainable solutions. We also contrast the limited discussion and representation of tsunami-related environmental issues within UK national newspapers with the more detailed discussion within the peer-reviewed literature and the grey literature. We argue that ‘natural disasters’ provide both opportunities and risks for raising awareness of environmental issues, mobilising funding and directing action to environmentally and socially vulnerable areas of the world, and that consequently NGOs, intergovernmental bodies and government departments should be mindful of the long-term consequences of global media attention.     

‘Natural disasters’ and newspapers: Post-tsunami environmental discourse

In this paper we explore the concept of ‘natural disasters’ as opportunities for influencing public perceptions of the environment through the media. We provide a critical analysis of the discourse in a selection of newspaper articles and identify the way in which various actors have utilised UK national newspaper coverage of the Asian tsunami to promote particular agendas and to legitimise policies and actions. A systematic and iterative sampling approach was developed that allowed us to combine quantitative and qualitative methods to search for articles that contained content directly related to the environmental aspects of the tsunami. Three main themes emerged; coastal ecosystems, the fisheries sector, and redevelopment. The discourse within these areas was markedly different. While the coastal ecosystems discourse was hegemonic in terms of narratives and actor coalitions, the fisheries and redevelopment discourse incorporated a more diverse set of actors and storylines that perhaps reflects the lack of consensus on the best way of achieving sustainable solutions. We also contrast the limited discussion and representation of tsunami-related environmental issues within UK national newspapers with the more detailed discussion within the peer-reviewed literature and the grey literature. We argue that ‘natural disasters’ provide both opportunities and risks for raising awareness of environmental issues, mobilising funding and directing action to environmentally and socially vulnerable areas of the world, and that consequently NGOs, intergovernmental bodies and government departments should be mindful of the long-term consequences of global media attention.     

Climate Change Discourses and Citizen Participation: A Case Study of the Discursive Construction of Citizenship in Two Public Events

Citizen participation is a recurrent and democratically important issue in the ongoing debate about climate change. However, different meanings are ascribed to citizen participation in different contexts, ranging from top-down involvement to bottom-up engagement, thus creating tension between conflicting ideals. Focusing on public engagement and its construal in different situational contexts, we explore how citizens are discursively included or excluded from participation, as various climate change discourses unfold in two forums where local needs and global concerns interact. Furthermore, we address some opportunities and barriers regarding citizen participation in climate change issues.     

Understanding “communication gaps” among personnel in high-risk workplaces from a dialogical perspective

Our primary aim in this paper is to argue for a discourse analytical take on questions of how risk and safety are managed by personnel in high-risk workplaces, with a special focus on constructions of “us” and “them”. Thus, we approach the same issue investigated in many other studies, i.e., diverging safety-related understandings between people representing various occupational groups. We choose to examine so-called communication gaps as they are “talked into being” in discourse, meaning that we treat them as primarily socially constructed. A case analysis based on interviews will be used to illustrate how we can understand this phenomenon from a communicative perspective inspired by Linell’s (1998a) dialogue theory. While previous discourse and safety culture research emphasizes broad patterns and differences between entire professions and departments, we argue that researchers should hesitate to reinforce the notion of homogeneous groups. Instead, there is great value in demonstrating collective social construction processes and commonalities so as to facilitate inter-group solidarity and possibly productive change.     

Discourses of Place: Environmental Interpretation about Vermont Forests

Motivated by a lack of scholarly attention to the substance of interpretive messages and materials, this study examines discursive aspects of interpretative brochures available at forest recreation and tourism sites in Vermont, United States. Directive statements that instruct and guide visitor experiences—and the discourses to which they contribute—were analyzed for content, form, and meaning. Across the interpretive brochures, four broad discourses were identified: the natural forest, the recreational forest, the productive forest, and the dependent forest. Consideration of intertextuality revealed a fifth, hybrid discourse that linked forests to meanings of Vermont as a distinctive place. The convergence of these discourses across the set of brochures gives insight into the ways interpretation serves to both direct individual visitor experiences at particular sites, and to influence the development of larger-scale place meanings.     

Exploring discourses on international environmental regime effectiveness with Q methodology: a case study of the Mediterranean Action Plan

Extensive research has been done on the 'high politics' of negotiations of international environmental agreements. However, little attention has been paid to the effectiveness of their implementation after coming into force. Effectiveness cannot be easily measured, since different stakeholders use different criteria as the basis of their opinion. The purpose of this study is to investigate discourses on the effectiveness of an international environmental regime. The regime chosen is the Mediterranean Action Plan (MAP) - and its legal framework, the Barcelona Convention - which was established in 1975 under the aegis of the United Nations Environment Programme (UNEP). Q methodology was used to reveal discourses on the effectiveness of UNEP/MAP. After collecting relevant literature and identifying the stakeholders, 25 in-depth interviews were conducted. The stakeholders were from the Secretariat of the Convention, academia, NGO workers, and others that studied or knew the subject well. From these interviews 294 statements were extracted, from which 44 were finally selected to be used in the Q study. The interviewees were approached for the second time to complete the Q sorts. This study revealed four distinct discourses concerning the effectiveness of international environmental regimes. It concludes that there is no one 'right' way of defining effectiveness and that no approach can provide more than a partial evaluation of the overall effectiveness of a regime.     

Discourses of on-farm wind energy generation in the UK farming press

As the owners of the majority of land in the U.K., farmers are well placed to contribute to renewable energy targets. Media coverage can both drive and reflect farmers’ views about renewable energy but has been largely unexplored to date. This article uses discourse analysis to examine the evolution of coverage of one form of renewable energy – on-farm wind – in the U.K. farming press from 1980 to 2013. We identified a diverse debate with five major discourses. On-farm wind turbines are alternatively represented as: profitable farm diversification opportunities; producers of clean energy; important for rural development and sources of conflict. Although press coverage predominantly encourages wind energy production, a further discourse advises farmers to ‘Proceed with Caution’. While emphasising images and values which have widespread affinity among U.K. farmers, the press have increasingly employed an economic frame, constructing wind energy generation as a farm diversification strategy. The most recent farming press coverage predominantly encourages an instrumental approach to wind energy, crowding out other (non-economic) rationales and marginalising local community concerns. This appears to reflect the financial orientation of recent policy support (particularly Feed-in Tariffs), and may have long-term costs in enabling sustainable energy production systems.