A Survey of Strategies Adopted by UK Wildlife Trusts in the Promotion of Gardening for Wildlife

With the decline of wildlife due to, among other things, agricultural intensification, gardening for wildlife has an increasingly recognized role in the conservation of biodiversity and habitats. The United Kingdom (UK) Wildlife Trusts have a key role in the promotion of awareness and best practice of wildlife gardening. In spring 2001, a survey of all 46 United Kingdom County Wildlife Trusts was carried out, focussing on their level of awareness of the issue, whether they actively promoted it, and what literature they employ, and whether they form partnerships in implementing this project.The survey achieved an 83 percent reply rate. The Trusts carried out a wide variety of promotional activities, although its importance as an issue varied from Trust to Trust. Some Trusts have developed excellent promotional literature and strategies, but there could be a greater degree of sharing of ideas and cross fertilization to avoid reinventing the wheel. Few Trusts had developed partnerships, although local government was the most frequent partner.