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Public Discourse and the Rhetorical Construction of the Technospecter
Abstract:Modern technological disasters and their human and environmental consequences often defy the imagination in their immensity and complexity. As such, their rhetorical constructions often lack tangibility and a sense of material reality for those not directly involved. These amorphous constructions are consolidated into a view of technological disaster and threats of disaster in which the rhetorical dimensions are analogous to those of ghosts portrayed in popular literature and film—a view the author terms the “technospecter.” Drawing on the public discourse surrounding a tragic pipeline explosion near Carlsbad, New Mexico, this study identifies the rhetorical dimensions of the technospecter and discusses how the construction of the specter reinforces the meta-narratives that constrain pro-environmental action.
Keywords:Technological Disaster  Environmental Disaster  Rhetorical Construction  Spectral Dimensions  Pipeline Explosion  Carlsbad  New Mexico
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