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皖北地区旅游产业竞争力综合评价及聚类分析
引用本文:雷宇,张德化.皖北地区旅游产业竞争力综合评价及聚类分析[J].资源开发与市场,2014(9):1150-1152.
作者姓名:雷宇  张德化
作者单位:安徽科技学院管理学院,安徽凤阳233100
基金项目:安徽省高校省级优秀青年人才基金重点项目(编号:2013SQRW047ZD);教育部人文社会科学青年基金项目(编号:13YJC710062);2013年安徽科技学院校级项目(编号;SRC2013333);安徽科技学院校级一般项目(编号:SRC2014356).
摘    要:基于旅游业的行业特点和产业竞争力理论,遵循统计学指标选取的科学性、系统性、可比性和可行性原则构建了区域旅游产业竞争力的评价指标体系,运用因子分析法对皖北地区6个地级市旅游产业竞争力进行了综合评价及排序,并做了聚类分析,给出了相关建议:打造淮河风情与历史文化旅游区、打造亳州古城与养生文化旅游区、打造黄河故道与楚汉文化旅游区.

关 键 词:皖北地区  旅游产业  综合评价  聚类分析

Synthetic Evaluation and Cluster Analysis of Tourism Industrial Competitiveness in Northern Anhui
Institution:LEI Yu, Zhang De - hua ( College of Management, Anhui Science and Technology University, Fengyang 233100, China)
Abstract:Based on the characteristics of tourism industry and industrial competitiveness theory, following the scientific, systemic, comparable and feasible principle system of statistical indicators, this paper built a regional tourism industry competitiveness evaluation index system. Using the factor analysis method to sort and evaluate the tourism industry competitiveness of 6 prefecture level city in North Anhui Province, this paper made clustering analysis and gave development strategies: To construct tourist area with Huaihe customs and historical culture, to construct tourist area with Bozhou ancient city and health culture, to construct tourist area with old course of Yellow river and Chu culture.
Keywords:Northern Anhui Province  tourism industry  synthetic evaluation  clustering analysis
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