Desirability of advanced driver assistance from road safety perspective: the case of ISA |
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| Affiliation: | 1. Group of Transport Policy and Logistical Organisation, Delft University of Technology, P.O. Box 5015, 2600 GA Delft, The Netherlands;2. Group of Urban and Regional Planning, Nijmegen University, The Netherlands;1. School of Psychology, the University of Queensland, St Lucia Campus, Brisbane, 4072, Australia;2. University of Michigan Transportation Research Institute, University of Michigan, 2901 Baxter Road, Ann Arbor, MI, 48109, USA;3. Queensland University of Technology (QUT), Centre for Accident Research and Road Safety – Queensland (CARRS-Q), Victoria Park Road, Kelvin Grove, Queensland, 4059, Australia;1. Department of Engineering Design and Production, Aalto University, Aalto, Finland;2. Finnish Crash Data Institute, OTI, Helsinki, Finland;3. Transport Research Centre Verne, Tampere University, Tampere, Finland;4. Department of Ophthalmology, University of Helsinki and Helsinki University Hospital, Helsinki, Finland;1. Jaguar Land Rover, United Kingdom;2. University of Padova, Italy;3. Department of Psychology, University of Utah, Salt Lake City, UT, United States;4. Department of Civil, Architectural and Environmental Engineering, University of Padova, Padova, Italy;5. Department of Developmental and Social Psychology, University of Padova, Padova, Italy;1. Intelligent Transportation Systems Research Center, Wuhan University of Technology, Wuhan 430063, China;2. Engineering Research Center for Transportation Safety, Ministry of Education, Wuhan 430063, China;3. School Architecture and Transportation Engineering, Guilin University of Electronic Technology, Guilin 541004, China |
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| Abstract: | The potential contribution of Advanced Driver Assistance Systems (ADAS) to traffic safety policies is currently unknown. In this article we first investigate how different ADAS might contribute to public goals on road traffic safety, based on accident statistics in the Netherlands. Next, the societal costs of ADAS implementation are qualitatively assessed. Intelligent speed adaptation (ISA) appears to be one of the most promising devices in terms of cost-effectiveness, as compared to other ADAS applications. Finally, the acceptance among potential ISA users is explored based on a survey among potential ISA users. The study points out that although the advantages of ISA are recognised by car drivers, their willingness to purchase and use ISA is strictly conditioned by the costs and functionality of the system. |
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