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安徽省红色旅游竞争力研究
引用本文:黄薇薇,沈非.安徽省红色旅游竞争力研究[J].资源开发与市场,2011,27(6).
作者姓名:黄薇薇  沈非
作者单位:安徽师范大学,国土资源与旅游学院,安徽,芜湖,241003
基金项目:安徽省高校优秀青年人才基金项目,安徽省教育厅人文社科研究项目
摘    要:随着我国红色旅游的发展,各红色旅游目的地之间的竞争在不断加剧.从资源要素、产品要素、品牌形象要素、市场要素、区位交通要素、基础设施要素、管理要素7个方面系统分析了安徽红色旅游的竞争力状况,提出了相应的提升策略.

关 键 词:安徽省  红色旅游  竞争力

Study on Competitive Power of Red Tourism in Anhui Province
HUANG Wei-wei,SHEN Fei.Study on Competitive Power of Red Tourism in Anhui Province[J].Resource Development & Market,2011,27(6).
Authors:HUANG Wei-wei  SHEN Fei
Institution:HUANG Wei-wei,SHEN Fei(College of Territorial Resources and Tourism,Anhui Normal University,Wuhu 241003,China)
Abstract:With the development of red tourism in China,there were heated increasing competitions among different red tourist areas.This paper analyzed the competition power of red tourism in Anhui from the seven aspects as resource element,producted element,brand image element,market element,regional traffic element,infrastructure element and management element,and accordingly,it further proposed the improvement strategies.
Keywords:Anhui Province  red tourism  competitive power  
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