(1) Centre for Promotion and Development of Fuengirola Town Council, Spain;(2) Department of Economics and Business Administration, University of Malaga, Malaga, Spain
Abstract:
The eighties were notable for awareness of the need to prevent defects and for orientation towards the client to improve the competitiveness of industrial enterprises. This objective of zero defects has meant for many enterprises a management orientation to zero environmental impact. In this article we analyse the special situation of industrial enterprises in Andalusia (Spain) in the establishment of environmental management systems, proposing a matrix of strategies for their development based on the analysis of strengths, weaknesses, opportunities and threats.