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我国自驾车旅游市场发展动力、特征及其效应
引用本文:洪娟,汪德根,程久苗. 我国自驾车旅游市场发展动力、特征及其效应[J]. 资源开发与市场, 2005, 21(5): 478-480,F0003
作者姓名:洪娟  汪德根  程久苗
作者单位:1. 安徽师范大学旅游学院,安徽,芜湖,241000
2. 苏州大学旅游系,江苏,苏州,215021
基金项目:安徽省社会科学规划项目
摘    要:自驾车旅游是我国近年来兴起的一种新兴的旅游方式.论述了旅游组织方式的发展规律、旅游者的心理需求、汽车业发展、交通设施发展以及灵活的价格机制是自驾车旅游发展的主要因素,从人口学特征、旅游动机、旅游方式、旅游消费和空间流动规律等方面阐述了自驾车旅游市场特征,分析了它的经济效益和社会效益,并对自驾车旅游的可持续发展提出了相应对策.

关 键 词:自驾车旅游  市场特征  市场效应
文章编号:1005-8140(2005)05-0478-04
收稿时间:2005-08-10
修稿时间:2005-08-102005-09-28

Development Factors, Characters and Effects of Drive Travel Market in China
HONG Juan,WANG De-gen,CHENG Jiu-miao. Development Factors, Characters and Effects of Drive Travel Market in China[J]. Resource Development & Market, 2005, 21(5): 478-480,F0003
Authors:HONG Juan  WANG De-gen  CHENG Jiu-miao
Affiliation:1. College of Tourism,Anhui Normal University,Wuhu 241000; 2. Department of Tourism, Suzhou University, Suzhou 215021
Abstract:In recent year, drive travel was springing up as a new tourism product.The authors discussed the main factors of drive travel's market development, which were development rule of tourism organization manner, psychology demand of tourist, development of auto industry,development of traffic establishment and flexible price mechanism,analyzed the market characters of drive travel from the aspects of demography character, tourism motivation, tourism manner, tourism consumption and flowing rule, and economical and social effects causing by drive travel.Finally,pointed out measures for the future development.
Keywords:drive travel   market character   market effect
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