Investigating external environmental pressure on firms and their behavior in Yangtze River Delta of China |
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| Authors: | Yong Liu |
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| Institution: | 1. Department of Environmental Science & Engineering / Fudan Tyndall Centre, Fudan University, Shanghai 200433, China;2. Faculty of Social Sciences, Lund University, Lund SE-221, Sweden;1. School of School of Economics and Management, China University of Geosciences, Wuhan 430074, China;2. Center for Resources and Environmental Economic Research, China University of Geosciences, Wuhan 430074, China;1. School of Business, East China University of Science and Technology, Shanghai 200237, China;2. School of Geographic Sciences, East China Normal University, China;3. SILC Business School, Shanghai University, Shanghai 200444, China |
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| Abstract: | This research employed a quantitative survey in order to ascertain whether the external environmental pressure on firms was a contributing factor to their environmental behavior. Data was obtained from 321 firms located in the Yangtze River Delta of China using structured questionnaires. The relationship between external environmental pressure on firms and their environmental behavior was tested using LISREL 10.0 through path analysis. The results revealed that external environmental pressure on firms was significantly and positively related to their environmental behavior. The results also indicated that pressure from the governmental regulation was the most important factor on environmental defensive behavior of firms, Furthermore, pressure from markets was the most important factor on their environmental preventive behavior. Lastly, pressure from community and NGOs was the most important factor on their environmental enthusiastic behavior. |
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