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General vs. domain specific recycling behaviour—Applying a multilevel comprehensive action determination model to recycling in Norwegian student homes
Authors:Christian Andreas Klöckner  Inger Olin Oppedal
Institution:a Norwegian University of Science and Technology (NTNU), Department of Psychology, NO-7491 Trondheim, Norway
b NTNU, Department of Psychology, Trondheim, Norway
Abstract:This paper reports the results of a multilevel structure equation model predicting general and fraction specific self-reported recycling behaviour. The model was tested on a sample of 697 undergraduate students from four Norwegian universities who each reported their degree of participation in the local recycling schemes for paper/cardboard, glass, metal, and plastic. It was demonstrated that variance in recycling behaviour can be divided into a smaller general part that is relatively stable across waste fractions and a specific part that depends on the respective fraction. General recycling behaviour is well predicted by intentions to recycle and recycling habits, whereas perceived behavioural control is to a large extend fraction specific and influences the fraction specific recycling. Perceived behavioural control mediates the influence of the recycling scheme type, distance to recycling containers, and transport mode used to reach the recycling containers.
Keywords:Multi-level analysis  Recycling  Psychology  Paper  Glass  Metal  Plastic  Intention  Perceived behavioural control
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