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| 世界会展之都对发展成都会展旅游的启示 | |
| 引用本文： | 杨娟,汪明林,廖春华. 世界会展之都对发展成都会展旅游的启示[J]. 资源开发与市场, 2006, 22(2): 202-203 |
| 作者姓名： | 杨娟 汪明林 廖春华 |
| 作者单位： | 1. 四川师范大学资源与环境学院,四川,成都,610066 2. 乐山师范学院旅游学院,四川,乐山,614004 3. 四川师范大学经济与管理学院,四川,成都610066 |
| 摘 要： | 会展旅游产品附加值高，盈利能力强。德国会展旅游闻名世界，其中尤以东部城市汉诺威最为著名。被称为“世界会展之都”。介绍了德国汉诺威作为“世界会展之都”的基本情况，分析了其成功经验，并在此基础上探讨了成都会展旅游的基础，提出了发展对策。 |
| 关 键 词： | 会展旅游 汉诺威 启示 成都 |
| 文章编号： | 1005-8141(2006)02-0202-02 |
| 收稿时间： | 2006-02-11 |
| 修稿时间： | 2006-03-21 |
Draw Inspiration from Hannovor-- Most Famous City of MICE Tourism to Development of Chengdu |
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| YANG Juan,WANG Ming-lin,LIAO Chun-hua. Draw Inspiration from Hannovor-- Most Famous City of MICE Tourism to Development of Chengdu[J]. Resource Development & Market, 2006, 22(2): 202-203 | |
| Authors: | YANG Juan WANG Ming-lin LIAO Chun-hua |
| Affiliation: | 1. Faculty of Resource and Environment, Sichuan Normal University, Chengdu 610066; 2. Faculty of Tourism, Leshan Normal University, Leshan 614004; 3. Faculty of Economic and Management, Sichuan Normal University, Chengdu 610066 |
| Abstract: | MICE tourism was professional tourism products of high profit. Germany was famous of MICE tourism, in particularly, Hannovor, which was at east. Hannovor was one of the most famous cities in the world because of MICE. Based on introducing the basic circumstance of Hannovor, this paper discussed the experience of Germany Hannovor and the basics of MICE tourism development of Chengdu. Furthermore, it put forward the countermeasures. |
| Keywords: | MICE( Meeting Incentives Conventions Exhibitions) Hannovor inspiration Chengdu |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ | |