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Would consumers pay for environmental innovation? The moderating role of corporate environmental violations |
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| Authors: | Long Siying Liao Zhongju |
| Institution: | 1.School of Economics and Management, South China Agricultural University, Guangzhou, 510642, China ;2.School of Economics and Management, Zhejiang Sci-Tech University, Hangzhou, 310018, China ; |
| Abstract: | Environmental Science and Pollution Research - To examine whether firms’ environmental innovation can improve consumers’ purchasing tendencies, we constructed a mediation model with... |
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| 本文献已被 SpringerLink 等数据库收录！ | |