木兰天池景区旅游资源量化分析评价--运用AHP和模糊综合评判法

通过对武汉木兰天池景区的实地考察及调查、搜集资料，获得各种材料数据；在此基础上设置评价要素指标体系。运用层次分析法（AHP），经过一致性检验来确定各评价指标的权重；再采用模糊综合评判方法，建立评价模型，通过计算各指标在不同区域单元上的隶属度，对景区内各区域单元的旅游资源进行综合评价。评价结果表明，木兰天池景区的旅游资源处于中高级次，较高级次的资源缺乏，需要整体协调开发，进一步发掘旅游资源潜力，科学、合理地发展。

Quantification Assessment of Tourism Resources in Mulan Tianchi Scenic Spot--Based on Approach of AHP and Fuzzy Comprehensive Evaluation

A system of assessment factors and indexes was set up based on data got by investigating in Mulan Tianchi Scenic Spot. Following consistency validation, an analytic hierarchy process approach was applied to calculate the relative importance for each factor. An assessment model was designed ,and the membership degree of each area in the scenic spot was output by applying the approach of fuzzy comprehensive evaluation. The results showed that the quality of the tourism resources was on the mid- high level not reaching the quite high level, and that reasonable and scientific development was necessary.