| 南京西郊的旅游开发方向与开发策略 |
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| 引用本文： | 徐菲菲,黄震方.南京西郊的旅游开发方向与开发策略[J].资源开发与市场,1999,15(3):185-186. |
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| 作者姓名： | 徐菲菲 黄震方 |
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| 作者单位： | 南京师范大学旅游系 |
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| 基金项目： | 江苏省教委自然科学基金 |
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| 摘 要： | 本文通过对南京游客市场的问卷调查，分析了旅游需求的变化和南京西郊面临的市场机遇，阐明了南京西郊旅游开发的市场定位与开发方向，并提出了具体的开发对策
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| 关 键 词： | 市场定位，旅游开发，南京西郊 |
The Developing Direction and Tactics on Western Suburbs of Nanjing |
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| /Xu Feifei,Huang Zhengfang.The Developing Direction and Tactics on Western Suburbs of Nanjing[J].Resource Development & Market,1999,15(3):185-186. |
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| Authors: | /Xu Feifei Huang Zhengfang |
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| Abstract: | By survey on the tourist of Nanjing,this paper analyzed the changes of tourist demands and the market opportunities,point out the tourist market positioning and developing direction.At last,it put forward some developing countermeasures. |
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| Keywords: | market positioning tourist development western suburbs of Nanjing |
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