The role of sustainability environment in export marketing strategy and performance: a literature review

Increasing environmental issues, economic and cultural differences, the regulatory framework and the great attention to social responsibility, have forced companies to face the challenge of sustainability. Thus, the adaption of a proper marketing strategy in order to achieve a sustainable competitive advantage in the market (specially export markets) has become an important principle in accepting companies. In this regard, this study is a systematic literature review, which investigated 102 published articles in international journals between 1964 and 2015. In the literature review, the main focus was on key issues such as sustainability, marketing strategies, financial and market export performance. In this article, at first, the concept of sustainability from different aspects was collected and described. Then, external factors, such as competitive intensity, public concern, regulations, technology, cultural/social, and economic, as well as internal factors, such as managers, employees, stakeholders, affecting sustainability, were studied. Finally, adaption of export marketing strategies in order to achieve sustainability export performance is discussed.     

A Novel Formulation for Designing a Monitoring Strategy: Application to the Design of a River Quality Monitoring System

In this work, we propose a technique to automatically optimize the monitoring of any distributed indicator (concentration of a substance along a river, blood pressure of a patient over time, etc.) for which a reliable estimate is previously available. From a mathematical point of view, the problem is based on obtaining a reliable estimate of the chosen indicator (e.g., by numerical simulation), and then solving a multi-objective optimization problem (with mixed real and integer variables) whose solution must provide an efficient and satisfactory monitoring strategy. As an illustrative case, we show the steps to follow in order to implement that strategy when designing a system for monitoring water quality in a river. Finally, we present and analyze the results when applying the proposed technique to study a real case in the Neuse River (North Carolina, USA).     

Land use and land cover (LULC) of the Republic of the Maldives: first national map and LULC change analysis using remote-sensing data

The Maldives islands in recent decades have experienced dramatic land-use change. Uninhabited islands were turned into new resort islands; evergreen tropical forests were cut, to be replaced by fields and new built-up areas. All these changes happened without a proper monitoring and urban planning strategy from the Maldivian government due to the lack of national land-use and land-cover (LULC) data. This study aimed to realize the first land-use map of the entire Maldives archipelago and to detect land-use and land-cover change (LULCC) using high-resolution satellite images and socioeconomic data. Due to the peculiar geographic and environmental features of the archipelago, the land-use map was obtained by visual interpretation and manual digitization of land-use patches. The images used, dated 2011, were obtained from Digital Globe’s WorldView 1 and WorldView 2 satellites. Nine land-use classes and 18 subclasses were identified and mapped. During a field survey, ground control points were collected to test the geographic and thematic accuracy of the land-use map. The final product’s overall accuracy was 85%. Once the accuracy of the map had been checked, LULCC maps were created using images from the early 2000s derived from Google Earth historical imagery. Post-classification comparison of the classified maps showed that growth of built-up and agricultural areas resulted in decreases in forest land and shrubland. The LULCC maps also revealed an increase in land reclamation inside lagoons near inhabited islands, resulting in environmental impacts on fragile reef habitat. The LULC map of the Republic of the Maldives produced in this study can be used by government authorities to make sustainable land-use planning decisions and to provide better management of land use and land cover.     

Statistical analysis of arsenic contamination in drinking water in a city of Iran and its modeling using GIS

In this research, probable arsenic contamination in drinking water in the city of Ardabil was studied in 163 samples during four seasons. In each season, sampling was carried out randomly in the study area. Results were analyzed statistically applying SPSS 19 software, and the data was also modeled by Arc GIS 10.1 software. The maximum permissible arsenic concentration in drinking water defined by the World Health Organization and Iranian national standard is 10 μg/L. Statistical analysis showed 75, 88, 47, and 69% of samples in autumn, winter, spring, and summer, respectively, had concentrations higher than the national standard. The mean concentrations of arsenic in autumn, winter, spring, and summer were 19.89, 15.9, 10.87, and 14.6 μg/L, respectively, and the overall average in all samples through the year was 15.32 μg/L. Although GIS outputs indicated that the concentration distribution profiles changed in four consecutive seasons, variance analysis of the results showed that statistically there is no significant difference in arsenic levels in four seasons.     

Mercury Air Emission from Coal-Fired Public Power Sector: Uncertainty and Its Monthly Distribution. Case Study from Poland

The paper presents two aspects concerned with the mercury air emission inventory from coal-fired public power and energy plants: an uncertainty analysis, using Monte Carlo simulation (Journal of the American Statistical Association, 44(247), 335–341 1949) and the monthly distributions applying the Denton-Cholette approach (Dagum & Cholette 2006). The analysis determines uncertainty about the estimates mercury air emission from 1990 to 2012 including the development of air pollution control (APC) technologies in the Polish public power and energy sector, also the monthly distributions in comparison with previously obtained results (H?awiczka 2008). The uncertainty of mercury (Hg) content in fuel is 31.6% for hard coal and 42.4% for brown coal. The confidence interval for the estimated emission changed from [kg] (16,082.2; 16,242.2) in 1990 to (10,525.9;10,671.1) in 2012. However, the Denton-Cholette approach overestimates the emissions for the warmer periods of the year, but it could, however, in our view, be applied to attain the monthly distributions.     

Recent patterns of production for the main cereal grains: implications for food security in China

China’s large population and deteriorating environment have created great concern related to the sustainability of food production, especially since details related to this topic remain poorly studied. Thus, an integrated analysis of both crop yield and cultivated area is essential for gaining a better understanding of cereal grain production in China and for making corresponding policies designed to achieve food security. In this study, we adopt trend analysis of both provincial yield and cultivated area to assess the subsequent provincial-level cereal production sustainability between 1980 and 2011 with the goal of providing a better understanding of regional agricultural development. The results indicate that while maize shows the most promise for yield improvement, rice and wheat production is experiencing substantial yield stagnation among most provinces across mainland China. In addition, the trends in spatial patterns are prominently different from those of yields. The sizes of the main rice- and wheat-growing areas in China have declined greatly, suggesting that the related production of these cereals should attract more attention from land management planners and farmers. Specifically, the south-eastern coastal provinces have largely failed to sustain both crop yield and area, while the north-eastern provinces have witnessed thriving agricultural production during the last three decades. Moreover, we find that cereal production in China is significantly affected by governmental policies related to the agricultural sector. Thus, this analysis of food production in China will help policymakers to better understand how the potential implications of food security in China may be applicable to countries worldwide.     

Investigation on the effect of sintering temperature on kaolin hollow fibre membrane for dye filtration

Despite its extraordinary price, ceramic membrane can still be able to surpass polymeric membrane in the applications that require high temperature and pressure conditions, as well as harsh chemical environment. In order to alleviate the high cost of ceramic material that still becomes one of the major factors that contributes to the high production cost of ceramic membrane, various attempts have been made to use low cost ceramic materials as alternatives to well-known expensive ceramic materials such as alumina, silica, and zirconia in the fabrication of ceramic membrane. Thus, local Malaysian kaolin has been chosen as the ceramic material in this study for the preparation of kaolin hollow fibre membrane since it is inexpensive and naturally abundant in Malaysia. Due to the fact that the sintering process plays a prominent role in obtaining the desired morphology, properties, and performances of prepared ceramic membrane, the aim of this work was to study the effect of different sintering temperatures applied (ranging from 1200 to 1500 °C) in the preparation of kaolin hollow fibre membrane via dry/wet phase inversion-based spinning technique and sintering process. The morphology and properties of membrane were then characterised by SEM, AFM, FTIR, XRD, and three-point bending test, while the performances of membrane were investigated by conducting water permeation and Reactive Black 5 (RB5) dye rejection tests. From the experimental results obtained, the sintering temperature of 1400 °C could be selected as the optimum sintering temperature in preparing the kaolin hollow fibre membrane with the dense sponge-like structure of separation layer that resulted in the good mechanical strength of 70 MPa with the appreciable water permeation of 75 L/h m² bar and RB5 rejection of 68%.     

Assessing the Influence of Social Responsibility on Reputation: An Empirical Case-Study in Agricultural Cooperatives in Spain

The attention to ethics has gradually become a concurrent topic of modern companies’ management. In the last years Social Responsibility has become a key issue in the strategic agenda of competitive agriculture cooperatives. However, reputation management has not been a visible strength in the cooperative enterprises. First of all, this work theoretically analyzes the relationship between Social Responsibility and reputation in cooperatives. Later, from a practical point of view, we carry on an empirical analysis focused on the olive oil cooperatives in the south of Spain, in the province of Jaén. With respect to the previous studies on the topic, this work reveals a main reason of interest reinforcing the role of research in addressing real problems of cooperatives. The article points out the characteristics of this kind of agribusiness and shows the importance of the adoption of a responsible orientation in fostering reputation for creating sustainable competitive advantages.     

Effects of fly ash addition on physical properties of porous clay-fly ash composites via polymeric replica technique

The porous composites of clay and fly ash have the potential to be used in many fields, such as catalyst support and gas adsorbents. In this study, various ratios of fly ash (1–2) with different percentage of suspension (50–70 wt%) were applied to produce porous clay-fly ash composites via polymeric replica technique. Fabrication process starts by mixing clay and fly ash in distilled water to form slurry. The process is followed by fully immersing polymer sponge in slurry. The excess slurry is then removed through squeezing. Finally, the sponge coated with slurry is sintered at 500 and 1250 °C for 1 h. It is found that the compressive strength of porous composites improves significantly (0.178–1.28 MPa) when the amount of clay-fly ash suspension mixture (50–70 wt%) increases. The compressive strength of porous composites is mainly attributed to the mullite, quartz and amorphous phase formations. These results are supported by X-ray diffraction analysis. On the other hand, increase in the amount of suspension reduces the apparent density (from 2.44 to 2.32 g/cm³) and porosity (from 97 to 85 %). The reduction in apparent density is believed to be caused by the presence of high fly ash content in porous composites. The melted fly ash cenospheres have closed the internal pores and increased density of samples. Higher suspension level not only reduces porosity, but also increases close pores of the porous composites. The results are justified through the observation from the structures of porous clay-fly ash composites.     

Thermotolerant coliform loadings to coastal areas of Santa Catarina (Brazil) evidence the effect of growing urbanisation and insufficient provision of sewerage infrastructure

Thermotolerant coliform (TC) loadings were quantified for 49 catchments draining into the North and South Bays of Santa Catarina (SC, southeastern Brazil), an area known for its tourism and aquaculture. TC loadings were calculated based on flow measurements taken in 26 rivers. TC concentrations ere quantified based on surface water samples collected at 49 catchment outlets in 2012 and 2013. Median TC loads ranged from 3.7 × 10³ to 6.8 × 10⁸ MPN s^?1. TC loadings in the catchments increased in proportion to increases in resident human population, population density and percentage of urbanised area. Catchments with more than 60% of area covered by wastewater collection and treatment systems had higher TC loads per person than catchments with less than 25%. Based on the study catchments, these results indicate that current sewerage infrastructure is ineffective in reducing contamination of faecal origin to surface waters. These findings have important implications for the management of microbiological health hazards in bathing, recreational and shellfish aquaculture waters in the North and South Bays of Santa Catarina Island.